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Speaker 3: Brown is yours.
Speaker 1: Wake that ass up in the morning.
Speaker 4: Breakfast Club.
Speaker 2: Morning, everybody, It's the j n V. Charlamagne the guy.
Speaker 2: We are the Breakfast Club. We got some special guests joining.
Speaker 4: Us today, man legends, trend setters.
Speaker 1: We got Brandon.
Speaker 2: Marshall, he's been up here numerous times. And we got
Speaker 2: the brother Cam Newton. Welcome brother.
Speaker 4: You did.
Speaker 5: How you feeling, man? Nothing short of amazing. If I
Speaker 5: was any better, I'd be a twin.
Speaker 4: Man.
Speaker 6: It's so good to see what y'all are doing. You know, Brandon,
Speaker 6: you know you were early on with the podcasting What
Speaker 6: I Am Athlete. Cam, you don't like to call it
Speaker 6: a podcast. You like to say you got to show
Speaker 6: the show with Funky with Funky Fridays. How has the
Speaker 6: transition been from football to media personality, from athletes to personality?
Speaker 7: So, uh, my transition was smooth. And I mean Cam's
Speaker 7: one of those guys as well. You know, in the
Speaker 7: peak of our career, we already started doing what we
Speaker 7: are doing now. Like my thing was, I wanted my
Speaker 7: post career to already be solidified, you know in a way,
Speaker 7: so I spent the entire off season twenty fourteen at
Speaker 7: Harvard built out a case study on transition, and what
Speaker 7: came out of that was content and commerce. And so
Speaker 7: I've been on that path like just trying, you know, succeeding, failing,
Speaker 7: do some big stuff, you know, some dumb stuff. So
Speaker 7: like my transition was smooth, Like I started my transition
Speaker 7: literally when I was having my Pro Bowl days. You know,
Speaker 7: that's twenty and fourteen. So I always tell younger dudes, like,
Speaker 7: you look, keep the main thing, the main thing for
Speaker 7: the first couple of years, and then once you solidify
Speaker 7: in ball, then you start shadowing people. Then you start
Speaker 7: reading those books, and then you started before you leave,
Speaker 7: because when you leave, they don't care.
Speaker 4: They don't give it.
Speaker 7: Damn they if I ain't had a media, they don't
Speaker 7: care about the random marshalls.
Speaker 1: That's changed though, that's changed.
Speaker 5: Like what I mean by that is when you say, like,
Speaker 5: keep the main thing, the main thing, Like you got
Speaker 5: athletes that's in their prime. That's still keeping media at
Speaker 5: its forefront. And I said it earlier, it's like going
Speaker 5: are the days where we needed major networks to get
Speaker 5: our narrative out and doing it in.
Speaker 1: A way that I've vowed.
Speaker 5: And really took, Like I want to be a voice
Speaker 5: of my people, my kind, and that's bigger than just race.
Speaker 1: Like, if you feel how I feel, you're my kind.
Speaker 5: If you can relate to what I relate to, you're
Speaker 5: my cond And you know, having this platform to be
Speaker 5: able to, you know, really call bullshit on certain things,
Speaker 5: but also empower on the other side to all the
Speaker 5: while being entertaining. And my fear was going on a
Speaker 5: major network and being muzzled.
Speaker 1: It's like, nah, bro, like that ain't me though, you.
Speaker 5: Know what I'm saying, Like, like, I know I want
Speaker 5: to appease to the people in Bankhead just the same
Speaker 5: as the people in Buckhead. You feel me like, you
Speaker 5: can't try to remove that because that's a part of me.
Speaker 5: So I think now in media, we're in the golden
Speaker 5: age of athlete generated content and it's something that is healthy.
Speaker 5: Now we can call bullshit on a lot of people.
Speaker 5: That's just saying hold on, hold on, hold on. What
Speaker 5: gives you the right to make that? And I can't,
Speaker 5: okay you feel this type of way about certain things,
Speaker 5: but I really did it though I know how Dak
Speaker 5: Prescott feels I know how you know, Lamar Jackson feels.
Speaker 5: I went to the Super Bowl. I was a Pro
Speaker 5: Bowl player. I was all pro. But what you got
Speaker 5: a journalism degree? So when you when you hold they
Speaker 5: feet to the fire and say like, nah, bro, whether
Speaker 5: you agree with what I'm saying or not, mine should
Speaker 5: be more justified because I actually have live reps in battle,
Speaker 5: lived experience.
Speaker 2: I was going to ask, you know, how do you
Speaker 2: feel when you when you hear, especially when you see
Speaker 2: when you look at on the places that you need.
Speaker 3: To talk about football, to talk about sports, and.
Speaker 2: A lot of these people never played the sport, right.
Speaker 2: Most of your brothers been doing this three years old,
Speaker 2: right over and over again. I got two sons, so
Speaker 2: I know what the commitment is, even though I don't play.
Speaker 2: I know it's six days a week game. You know
Speaker 2: it's five days a week game. So when you hear
Speaker 2: these brothers talk about what you should have done or
Speaker 2: how to play shit.
Speaker 4: Or no no, no, no, your shit, know your shit.
Speaker 7: And I got into it with a journalist on my platform,
Speaker 7: and then you know, I'm like, damn, we built this
Speaker 7: to protect the athlete and it be a safe space,
Speaker 7: but also hold them accountable. But it's like we go
Speaker 7: out there and we say, well, Dak Prescott just threw
Speaker 7: his third interception. Okay, well tell me about whose folk
Speaker 7: those interceptions were. Well, the receiver ran a five yard
Speaker 7: hitch route, but he was really supposed to run this.
Speaker 7: So Dak is dropping back, holding the safety down the middle,
Speaker 7: and then throwing the ball.
Speaker 4: Off a trust and the receiver didn't do his job.
Speaker 7: But we out there on TV and were just saying
Speaker 7: stuff just to make up stuff and do numbers. And
Speaker 7: my problem is with the players though, the players that
Speaker 7: ate that's being lazy. Like, Bro, you sat in them
Speaker 7: seats and you know you can't go out there and
Speaker 7: say give this heart take. You got to be able
Speaker 7: to say, look, I don't know their assignment. I don't
Speaker 7: know if there was a receiver or the quarterback, but
Speaker 7: if it was the quarterback, this is what should have happened.
Speaker 7: We just out there just saying stuff just to say stuff.
Speaker 6: Sometimes I've never seen you bite your tongue on inside
Speaker 6: the NFL though, bron.
Speaker 7: Well, I mean, I feel like that's why I'm always
Speaker 7: in trouble, was because talking about because it's like, you
Speaker 7: know what I'm saying you think about and I never
Speaker 7: forget this when I got to inside the NFL and
Speaker 7: Showtime did that for ten years, and I'm like, I
Speaker 7: heard a producer say, like, define your seat, Like what's
Speaker 7: your seat?
Speaker 4: I'm like my seat, and I was like, oh.
Speaker 7: Once I understood that, I was like, Oh, my seat
Speaker 7: is to get a player's perspective, and I'm always gonna
Speaker 7: do that. So I'm not gonna go out there and
Speaker 7: say this receiver suck. I'm gonna say, well, from my
Speaker 7: perspective as a receiver, Da da da da.
Speaker 6: So Cam, did you ever get those opportunities to be
Speaker 6: on those major sports networks?
Speaker 4: And you just said, fucking I'm gonna do my mold.
Speaker 5: I challenged my agent, Carlos Fleming at W and ME
Speaker 5: when I was a rookie prior to me coming into
Speaker 5: the league, and I told them I never want to
Speaker 5: be a sports analyst, and it's your job to make
Speaker 5: sure that I have enough opportunity when I leave the
Speaker 5: game of football that I can do.
Speaker 4: Whatever I want to do.
Speaker 1: Why Why? Because I knew I didn't want to. I
Speaker 1: said it. I didn't want to be muzzled.
Speaker 5: I've always stood on how I felt you know, but
Speaker 5: every time I say something, people get distracted off.
Speaker 1: Of why he dressed like that though, but why he
Speaker 1: talked like that.
Speaker 6: Everybody in his room was like, what is Cam going
Speaker 6: way to the breakfast club today? Everybody was thinking that
Speaker 6: before you.
Speaker 1: But they get personal, but they miss the point that
Speaker 1: I made. You know what I'm saying, I.
Speaker 6: Should be clean to me though, I'm not addressing, but
Speaker 6: like Cam look like he got.
Speaker 4: His own style going. It's fly.
Speaker 1: No.
Speaker 5: But this is the thing though, like I never wanted
Speaker 5: to look like any other body, like nobody.
Speaker 1: I never wanted to look like y'all niggas.
Speaker 5: Like respectfully though, like I'm not the dude that's going
Speaker 5: to stand out or stand in the line for.
Speaker 1: A shoe release, but there's some disrespect to the people
Speaker 1: who do.
Speaker 5: I'm never going to be the person where he's like,
Speaker 5: oh that's the new collection from I'm not that you know.
Speaker 5: It was just like bro, first off, we didn't have
Speaker 5: a lot of money growing up, and.
Speaker 1: I pay attention to the details. So the pocket squares,
Speaker 1: the lapel.
Speaker 5: Pins, the socks, the watch, the rings, the you know,
Speaker 5: you got to come out.
Speaker 1: I ain't glad I do this.
Speaker 5: Machika hats right now based in Bozeman, Montaigne as well
Speaker 5: as Venice Beach waiting on.
Speaker 1: You still ain't send me your size broop.
Speaker 7: I swear story every time you talk about your brand, bro,
Speaker 7: I'm like, damn, I still ain't get my hat. He
Speaker 7: came on our athlete, bro y'all measured my hat my
Speaker 7: head and you said he's gonna send it out. This
Speaker 7: is when you first dropped the line.
Speaker 5: So you see what you're doing right now. You're holding
Speaker 5: me accountable and Cam Newton and media right now. That's
Speaker 5: all I want to do is hold everyone now, I.
Speaker 7: Ain't hold nobody coming. You missed the play. No, you
Speaker 7: said you're talking about your brand. We get more about the.
Speaker 4: Brand, about the Cats brand.
Speaker 5: Yeahs s h I k a hats and then you
Speaker 5: know we can make it?
Speaker 4: Do it?
Speaker 1: D can?
Speaker 7: I can I ask a question? I know this is
Speaker 7: fast club and this y'all show. How y'all doing right?
Speaker 4: Let's black and Holly favorite. I felt like that. I
Speaker 4: was like, we have the brothers, but.
Speaker 7: No, this is a real and you know this is
Speaker 7: this is I don't know what y'all want to do
Speaker 7: with it, but how you doing?
Speaker 4: I'm doing well, you're doing good.
Speaker 7: I'm doing right, because you know, as athletes and also media,
Speaker 7: we know you know. Not everybody know you know what
Speaker 7: I'm saying, and sometimes we won't have those types of conversations.
Speaker 4: So I just wanted to ask you how you was doing.
Speaker 2: I'm doing I'm doing well, and the thing that makes
Speaker 2: me do so well as family. The first thing you
Speaker 2: said to me when I walked in here was how's
Speaker 2: our boy doing? And that's what we need to do
Speaker 2: more now. Of course it's not your boy, but it's
Speaker 2: our boys, like a village raised him. If you don't know,
Speaker 2: I sent my son out to your facility out there
Speaker 2: and they trained for a day or whatever it may be.
Speaker 2: But that's what we need to do more of to
Speaker 2: make sure we checking them on each other. And I
Speaker 2: appreciate that. But my family makes me feel so well.
Speaker 2: Everything else on the outside is noise. When I come
Speaker 2: home and I got the love of them, six kids,
Speaker 2: the love of my wife.
Speaker 4: And when you go through things, you appreciate that more. Absolutely.
Speaker 7: You know what I'm saying and the reason why I
Speaker 7: open it up because y'all, y'all are the pioneers. Y'all,
Speaker 7: y'all lead y'all building their blueprints and the templates for
Speaker 7: us to follow, and we following, we watching it, and
Speaker 7: so even like this open seat, you know, and that
Speaker 7: type of talk, it's like, you know, y'all, it's like
Speaker 7: it's a lot to it, and you gotta stay strong.
Speaker 7: You gotta always stay positive. So that's why I wanted
Speaker 7: to ask how y'all thank you?
Speaker 3: But if we return to favor, how you guys doing.
Speaker 2: I mean, both of you brothers are going through a
Speaker 2: lot good good and I'm possibly negative you have another
Speaker 2: child on the way.
Speaker 3: Congratulations the new show.
Speaker 2: I see in you clapping back at a journalist that
Speaker 2: I guess he gave you like a backhand compliment, and
Speaker 2: you was like, my nigga, don't give me a backhand.
Speaker 1: Do But now this media revolution has given.
Speaker 5: Me the the volume to speak on that. You know,
Speaker 5: a lot of times we always talk, but our volume
Speaker 5: was not as high as it is today, right, you
Speaker 5: know what I'm saying. So I think and it was
Speaker 5: just like I heard what he said, and I was like, no, no, no, no, no, no,
Speaker 5: put respect. Let me tell you what you're not gonna do. Though,
Speaker 5: you know, because a lot of people they just judge
Speaker 5: you off of the NFL. But I, Bro, I'm five
Speaker 5: star athlete out of high school, national championship in college.
Speaker 5: But when you talk about that, that's that's cocky, Like
Speaker 5: hold on, bruh, Like no, don't, don't talk about that.
Speaker 5: It's like, Bro, I got all that to tell you
Speaker 5: what I've done, but all you got to tell me
Speaker 5: is I've been covering this sport for how many Like Bro,
Speaker 5: I've been playing this sport for that many years too.
Speaker 1: You see what I'm saying, So.
Speaker 4: Go back and get that degree, but you can't go.
Speaker 5: I got my degree too, So what's you talk about?
Speaker 5: So everything that you got I got too. But you're
Speaker 5: gonna you're gonna suppress what I my take on certain things,
Speaker 5: and you're gonna try to change the goal post to
Speaker 5: say you're trying to make it a Dack and cam thing.
Speaker 1: This is not that I'm a big fan of that,
Speaker 1: just like so many other people are.
Speaker 5: It's say me and you Jason issue here. It's like, Bro,
Speaker 5: I'm in your I'm in your field now that it's
Speaker 5: about to be mine because I can do what you do,
Speaker 5: but you could never do what I do. When you
Speaker 5: take that tone and sentiment. He's bitter, he's angry, and we.
Speaker 1: Got to stop that.
Speaker 5: I've seen what this guy was able to do for
Speaker 5: so many years and just hold people accountable.
Speaker 1: Just ask the question simple, how was it really like that?
Speaker 4: Though?
Speaker 5: Hold on what like, hold on whether how petty somebody
Speaker 5: would make it believe or whatnot, it's still accountability and
Speaker 5: you're gonna have to speak on it. And that's what
Speaker 5: I appreciate most about the Breakfast Club because we knew
Speaker 5: you were going to be held accountable, and we knew
Speaker 5: somebody was gonna asked the question that we all want
Speaker 5: to know. So when I do Fucky Friday, when I
Speaker 5: do fourth and one, I'm not just speaking from a
Speaker 5: fans perspective or the viewer's perspective. I'm really asking because
Speaker 5: I owe a service to my audience.
Speaker 1: That's right, you know what I'm saying.
Speaker 4: And once you.
Speaker 5: Understand that, that's me studying, that's me being a student
Speaker 5: of the game.
Speaker 1: That's me understanding, like, Yo.
Speaker 5: How does breakfast clubs stay on air and relevant air
Speaker 5: for so many years?
Speaker 3: God?
Speaker 6: I don't think there's any other explanation for it, because
Speaker 6: a lot of times platforms like this would have been
Speaker 6: sure been gotten out the way YEP been pushed out
Speaker 6: the absolutely. I want to ask you, but how do
Speaker 6: y'all feel like what y'all are doing is disrupt How
Speaker 6: do y'all feel it's disrupting what's happening in traditional sports networks?
Speaker 6: Because I feel like I watch it and I'm like,
Speaker 6: the language is changing, the way a lot of these
Speaker 6: people are trying to talk on these plats phone changing,
Speaker 6: and I know it's because of what Athlete driven podcast
Speaker 6: are doing.
Speaker 4: It's a huge opportunity for us.
Speaker 7: And this is an internal language and always say it's
Speaker 7: next gen ESPN, and so next generation ESPN.
Speaker 4: It's just not a safe spot.
Speaker 7: Like even with Cam was just saying about breakfast Club,
Speaker 7: It's like, it's how you asked the question and how
Speaker 7: you hold your your people accountable. And so we do
Speaker 7: the same thing I did it with Cam, right Like
Speaker 7: Cam Planned for the Patriots is one of our first
Speaker 7: epic episodes. You got millions of views and he coming
Speaker 7: off and he you know.
Speaker 4: You're a dirty little bit o bro okay and.
Speaker 7: So, but he's dealing with his shoulder and injury. Everybody thought, y'all,
Speaker 7: y'all did the conversation I remember that, yeah, but but no,
Speaker 7: it was the tough one and I was like, damn,
Speaker 7: I gotta ask the question is like, are you done?
Speaker 4: And I'm like, bro, how's your shoulder feeling? Bro?
Speaker 7: Because you know you and he went into it. He
Speaker 7: explained at the self and then he had a legendary
Speaker 7: moment said there ain't thirty two better than me.
Speaker 4: Man.
Speaker 7: We sold t shirts off of that, right, So you know,
Speaker 7: it was how it's how you asked the question. So
Speaker 7: it's a safe space and there's a lot of people
Speaker 7: built in podcasts, but are you builting platform? Platform is
Speaker 7: like building teams. You have to having monetization strategy, et cetera,
Speaker 7: et cetera. So there's a huge opportunity for those out
Speaker 7: there that want to figure that out. In sports, y'all
Speaker 7: can play the eleven seasons, right, Yes, sir, Brandy, you
Speaker 7: played thirteen every lifetime in the NFL.
Speaker 4: Do y'all feel like y'all were fulfilled?
Speaker 1: Hell? Yeah? Okay, But this is the thing that I
Speaker 1: will ask.
Speaker 5: As sports fans. What's more important? Is it championships or impact?
Speaker 1: For me? Yeah?
Speaker 2: My favorite NBA player is Alan Ivison, so I would
Speaker 2: say impact.
Speaker 3: Never want to ring.
Speaker 1: Come on now, it's my favorite play it.
Speaker 4: I think I think you have to have a healthy
Speaker 4: combination of both.
Speaker 1: No, I don't. I don't.
Speaker 4: I don't think. I don't think it's either or.
Speaker 1: No, this is an either or.
Speaker 4: You have to you have to.
Speaker 1: I can't let you straddle. Okay, okay, when when when
Speaker 1: you're thinking about your favorite athletes, right or if you
Speaker 1: were an athlete, what would you be more keen to
Speaker 1: saying when it's all said and done, I want to
Speaker 1: have more championships or I want to be able to
Speaker 1: sit on my impact was felt?
Speaker 4: And neither neither bro neither. I have to say it's
Speaker 4: a combination of too.
Speaker 6: And the reason I have to say it's a combination
Speaker 6: of two because the championships will keep.
Speaker 4: You out of the gold conversation.
Speaker 6: As often like people as great as Alan Obinson is
Speaker 6: shifted coach and one of the best to ever do it.
Speaker 6: He's not mentioned in that rare air of the Michael
Speaker 6: Jordan's The Magic Johnson.
Speaker 5: This is what I'll say to that there are so
Speaker 5: many different determining factors in sports.
Speaker 1: You know, big Shop without Robert.
Speaker 5: Rorry hitting certain certain shots, does Kobe have as many.
Speaker 5: You know what I'm saying, Steve Kerr, like Scottie Pippen,
Speaker 5: Dennis Rodman, those guys did their jobs so.
Speaker 1: That we can acknowledge Michael Jordan to be They don't.
Speaker 6: Even get those positions without the Michael Jordan's and nicoleb
Speaker 6: That's understandable.
Speaker 1: But does if Adam Viniterry misses one.
Speaker 5: Of those field goals, do we really acknowledge Tom Brady
Speaker 5: as the goat? We would never know, But but I'm
Speaker 5: saying a lot of those things went right for us
Speaker 5: to be able to say championships is key. Now, what
Speaker 5: you can't deny is impact. Impact is more self worthy
Speaker 5: statistics that it's like, yo, oh, okay, I see what
Speaker 5: Like Tom Brady changed the game. Okay, pay changed the game,
Speaker 5: Alan Iverson, Lebron changed Kobe, Michael Jordan changed the game.
Speaker 5: But that's still not to say, Like with with my situation,
Speaker 5: I never won a Super Bowl, I was in the game,
Speaker 5: if certain determining factors happened, will we like if we
Speaker 5: had to pick six, nothing that I did, but something
Speaker 5: that the defense did that gives me my championship?
Speaker 4: Is it fair to compare to the NBA and NFL tho,
Speaker 4: because I feel the NFL degree.
Speaker 1: Different's still sports who degree.
Speaker 6: I feel like the NFL degree of difficulty is different.
Speaker 4: Is it harder? I think it's harder.
Speaker 6: Yeah, I think I think it's harder than than the
Speaker 6: NBA because like with Barry Sanders, right, we know Barry
Speaker 6: Sanders is an all time great running back, probably top three,
Speaker 6: top four, but we don't even worry about rings when
Speaker 6: it comes to for sure, Barry saying, I don't know
Speaker 6: if the NFL and I think when I think about
Speaker 6: the NFL, I.
Speaker 4: Don't know if I think about the championships as much.
Speaker 1: Yeah.
Speaker 5: But even if you put Barry Sanders on the Saint
Speaker 5: Louis Rams at the time when they had you know,
Speaker 5: Marshall fall.
Speaker 1: Greatest shawan turf, you see what I'm saying.
Speaker 5: We may not he may not have had the ball
Speaker 5: as much, but his impact is still felt. But he's
Speaker 5: around or surrounded by a different type of team.
Speaker 6: And I'm not sure if one player impacts NFL team
Speaker 6: as much as one player impacts.
Speaker 7: Well, you're right what you're saying, but there is a
Speaker 7: position that's the quarterback position. Like if you ain't got
Speaker 7: the guy, it's hard it's hard on everybody. You don't
Speaker 7: think the quarterback, the quarterback position, to me is the
Speaker 7: most important.
Speaker 1: The quarterback position of football sports.
Speaker 5: Quarterback, yes, correct, quarterback position of football is the megastar
Speaker 5: in basketball, and in that position can be the center
Speaker 5: guard for or whatever.
Speaker 1: But that impact is still felt anywhere Lebron goes.
Speaker 5: He can go to the Detroit Pistons and that's going
Speaker 5: to garner a lot of people to say, Okay, I
Speaker 5: want to go to Detroit. That's a game changer, you
Speaker 5: know what I'm saying. Like what Aaron Rodgers was able
Speaker 5: to do for New York Jets fans this year the
Speaker 5: preseason and was excited. It was like, oh my god,
Speaker 5: it was a wave in in Jersey or New York
Speaker 5: that we never really felt before. You know, since the
Speaker 5: Joe name is or or let me let me let
Speaker 5: me take that back, uh, the Rex Ryan era when
Speaker 5: when they were winning, right, like I.
Speaker 3: Used to play for the Jets. Now watch your mouth now,
Speaker 3: but that the hype.
Speaker 5: That's That's pretty much what I'm saying. So you know,
Speaker 5: when you got guys that have that star power, usually
Speaker 5: in football it is the quarterback who's the guy.
Speaker 1: You know, you try to draft him.
Speaker 5: You you you typically can't go and trade for a
Speaker 5: quarterback unless you're giving up the kitchen sink.
Speaker 1: Uh. But that's just the the nature of really the sport.
Speaker 6: Now such interact the conversation, because even I think about
Speaker 6: somebody like Peyton Manning, right, did he really have an impact.
Speaker 4: On those rings? He went with the Broncos alutely?
Speaker 5: Okay, yeah, what he was able to what was it
Speaker 5: tw and thirteen or fourteen when he had beabey rest
Speaker 5: in peace and those statistics. I think he threw for
Speaker 5: like fifty two touchdowns in that one season, call it
Speaker 5: whatever you want. And the footballs never had a spiral,
Speaker 5: but they was getting to the destination, you know, with
Speaker 5: the tracker on it, you know, know what I'm saying. He
Speaker 5: couldn't hand it off better than you know in that spectrum,
Speaker 5: but yes, you know he was. He was as elite
Speaker 5: as we've ever seen, so much elite that even with
Speaker 5: me acknowledging or describing game changers, there's game changers in media, right,
Speaker 5: game changer, game changer. This show is a game changer.
Speaker 5: Why because when you have networks to say you are
Speaker 5: the compared target, Hey, I don't know what we got
Speaker 5: to do with. We gotta go get us an other
Speaker 5: breakfast club. I don't know what we got to do.
Speaker 5: We gotta go draft us another Peyton Manning. I don't
Speaker 5: know what we We got to find us another Lebron James.
Speaker 6: Even if somebody says this show is better than the
Speaker 6: breakfast clubs, the bar, it's that a changer.
Speaker 5: A game changer in any commodity is the standard or
Speaker 5: the bar. And when when you're compared to certain things,
Speaker 5: it's not to say that your.
Speaker 1: Show still isn't good. There's shows out there that's still good,
Speaker 1: but they ain't the bar.
Speaker 5: It may be some things that they do good, but
Speaker 5: it's still not like, Okay, let's see how long can
Speaker 5: you do this for me? Like is this just a run?
Speaker 5: You know, just like artists. Like artists come out with
Speaker 5: a good album, it's like whoa, that was Flames, and
Speaker 5: all of a sudden they dropped a second and third
Speaker 5: and it's like, holdo, but what was it?
Speaker 1: Flame?
Speaker 5: Those game changers as musical artists is like, okay, banger
Speaker 5: after banger.
Speaker 1: He had a couple slipping slide songs.
Speaker 5: But you know, other than that, these were the ones,
Speaker 5: So doesn't matter what the commodity is. My point is
Speaker 5: they're still game changers in that you.
Speaker 4: Would never be a game changer.
Speaker 6: Did your career feel incomplete without a Super Bowl?
Speaker 1: No, that's what people don't understand.
Speaker 5: And you could never say that while playing, and that's
Speaker 5: not and that's what we have the capabilities of doing now.
Speaker 1: It's like, you know, how so many people.
Speaker 5: You know have runs or they are dominant players, you know,
Speaker 5: and they don't have rings or will never be in
Speaker 5: a position to have a ring. When Brandon Marshall never
Speaker 5: went to the playoffs, but you don't necessarily know that.
Speaker 5: You know him as the dominant football player. And I'm
Speaker 5: saying to myself, it's like, well, while he's playing, he
Speaker 5: could never say, like, man, I got to do my
Speaker 5: best to either be an All Pro or a Pro
Speaker 5: Bowl because my team is not good enough for us
Speaker 5: to be in a Super Bowl.
Speaker 1: You got fans.
Speaker 5: You gotta worry about the deals, you gotta worry about,
Speaker 5: the coaches, the continuity you gotta worry about. But it's
Speaker 5: it's real information, you.
Speaker 4: Know what I'm saying. It's like this seat, like we got.
Speaker 5: To find somebody that's gonna hold their own like, we
Speaker 5: just can't bring out no no regular person like I
Speaker 5: need somebody to challenge the greatness of me. I needed
Speaker 5: somebody to challenge the great and it gotta it gotta
Speaker 5: mesh right.
Speaker 1: And if we're.
Speaker 5: Able to go viral, if we're able to still do numbers,
Speaker 5: and I really ain't got my ship off yet, I
Speaker 5: don't worry about it.
Speaker 1: You bringing out the best in me. So next show
Speaker 1: I got you, let.
Speaker 3: Me ask you a question. You know both of you
Speaker 3: guys retired.
Speaker 1: What is your retired?
Speaker 3: Have not retired?
Speaker 4: You just said you just said you want to play
Speaker 4: for the Falcons.
Speaker 1: I haven't put to your point.
Speaker 3: So you do want to play football again?
Speaker 1: The right opportunity the Falcons?
Speaker 4: You said, that's the only team a couple.
Speaker 5: I got kids, Bro, would you take another job outside
Speaker 5: of New York?
Speaker 3: Probably not outside of New York.
Speaker 5: I'm saying it's like, Bro, I got soon to be
Speaker 5: eight kids. Take pride in that.
Speaker 4: I love that.
Speaker 5: I love being a dad. I can't wait to go
Speaker 5: home today to be able to take my daughter to
Speaker 5: tennis practice.
Speaker 3: That, oh my goodness.
Speaker 5: And I'm that I'm not dad to like everybody knows.
Speaker 5: Like Okay, we don't got to guess who his son is. Like, yeah, there,
Speaker 5: and I'm on his ass. So when we when we're
Speaker 5: working out, he's eight. You know what I'm saying, My
Speaker 5: son China like Jayden, He's like he's getting accepted in schools. Yeah, mother,
Speaker 5: Come on, Like, not just the UGA's or the Kentucky's.
Speaker 5: This is the fam Us and the Howards and the Hamptons, right,
Speaker 5: And I'm excited for all both of them, you know,
Speaker 5: for for for them all. So that's where you got
Speaker 5: to start taking into consideration. It's like, bro, I can't
Speaker 5: go to play in Seattle, great team, great organization, but
Speaker 5: I can't do that. I mean it's a time difference.
Speaker 5: You know, my kids got technical devices that they want
Speaker 5: to call you and Daddy where you at.
Speaker 4: So they need a coach too.
Speaker 7: So, uh, what coach would you want to play for
Speaker 7: in Atlanta?
Speaker 1: A question? Belichickt the job?
Speaker 4: Belichick job.
Speaker 1: I said what I.
Speaker 4: Said, if you want to review, if you still.
Speaker 1: Want to, you know, see what I have to say
Speaker 1: about this particular topic, and tune into fourth and one
Speaker 1: next week. We're gonna definitely talk about it.
Speaker 4: I was.
Speaker 2: Asking about football being we've seeing the transition of football,
Speaker 2: how it's changed, right. Uh, And to myself, who's not
Speaker 2: a player who hasn't played, seems like it got softer, right.
Speaker 2: It seems like I've never seen quarterbacks flop until recently,
Speaker 2: where quarterback of falling on the floor, kickers will fall
Speaker 2: on the floor because they want the extra yards. I've
Speaker 2: never seen ship like that before in my life. But
Speaker 2: you're seeing that more, You're seeing it more in the NBA.
Speaker 2: What is your both of your positions on the NFL
Speaker 2: and do you think it's getting a lot of softer?
Speaker 3: Do you think it's ruining the game?
Speaker 2: Do you think it's helping in the game because it's
Speaker 2: protecting players?
Speaker 1: What your thoughts?
Speaker 5: I'm gonna get there, But that was a vet move
Speaker 5: right there, because he was about to just throw a
Speaker 5: grenade and just wait for it that sound like to
Speaker 5: happen by just saying, but do you really got it
Speaker 5: in you?
Speaker 4: Yeah? Yeah, that physically.
Speaker 1: You gotta learn that.
Speaker 6: But physically you look like I'm talking about mentally and emotionally,
Speaker 6: do you still want to go out there and.
Speaker 3: Do that that grind?
Speaker 1: I could And we were just having this conversation.
Speaker 5: What I miss most about being in the NFL is
Speaker 5: the routine, those those the continuity, you know things where
Speaker 5: you know you're just shooting the ship in the locker room,
Speaker 5: bro y'all saying your boy b marsh, Bro, look at
Speaker 5: this outfit that you gotta look at his food like
Speaker 5: he got caught last night.
Speaker 1: You know, like these things.
Speaker 5: Is it's still locker room talk, safe space, and it's
Speaker 5: it's still accountability. But to the point envy is, I
Speaker 5: think it's not soft, it's safe. And when you think
Speaker 5: about it from the shield, when you think about it
Speaker 5: from these NBA, the people who are making the decisions,
Speaker 5: the game is better with the Patrick Mahomes in it.
Speaker 5: The game is better with Lamar Jackson in it. The
Speaker 5: game is better with Odell in it. If they're hurt,
Speaker 5: or if Odell retires and he then says, CTE, I'm
Speaker 5: having withdrawals and I can't walk straight my back, that's
Speaker 5: not a good look for these major conglomerate businesses that
Speaker 5: they are forced and if they are smart to be
Speaker 5: able to say, hold on, hold on, we're gonna make
Speaker 5: this game safer. Call it soft, We're making it safer.
Speaker 5: We need the longevity of our players. While they're playing
Speaker 5: and after they're playing, and that's really what it is.
Speaker 7: Last night we was with the commissioner, Roger Goodell, and
Speaker 7: we spent about an hour. What I'm just talking about
Speaker 7: some of these things very casual, and one things he.
Speaker 4: Did, he lit up.
Speaker 7: He was like, oh, the game is so good right now. Yeah,
Speaker 7: he lit up on that, and we start talking about that,
Speaker 7: and you know, from his perspect it is safer. But
Speaker 7: also the business is booming. You know, it will always boom.
Speaker 7: And I always push back on players to talk about,
Speaker 7: you know, how soft it is, because it's like, yo,
Speaker 7: all that tough guy stuff is irrelevant when you're sixty
Speaker 7: and you're dealing with the things that Cam just described,
Speaker 7: Like I'm tired of seeing some of my boys forty
Speaker 7: years old and they can barely walk up the steps placement,
Speaker 7: like protect each other out there, like let's go get
Speaker 7: her Money's compete at a high level. When I was
Speaker 7: a guy, came through the era too where we was
Speaker 7: really getting after it. You know, ray Lewis taking him
Speaker 7: trying to take my head off, and the Ed Reeves
Speaker 7: and the Troy Paula Malos of the world Monstice. But
Speaker 7: you know, I'm like, no, it makes sense, you know.
Speaker 7: And I changed my game halfway through, where the first
Speaker 7: couple of years I would crack back remember the.
Speaker 1: Crackback block, Yeah, to legos to cleat them, hit.
Speaker 4: All of that.
Speaker 7: And then I was in a game plan against Buffalo
Speaker 7: run down on kickoff when my homies hit a tight
Speaker 7: end Everett, but you play for the um and now
Speaker 7: he paralyzed, can't walk, and after that I would just
Speaker 7: like stop that. What I would do is I would
Speaker 7: come back on the crack block and I would see
Speaker 7: like say ray Lewis.
Speaker 1: Like yeah, yeah, ray Lewis.
Speaker 7: Turned around like let's start it up. Boom, all right,
Speaker 7: I did my job. You did your job right, and
Speaker 7: we're good. We go home.
Speaker 4: That's all looking out for each other now, everybody do it.
Speaker 2: But you had I don't remember who we had up here.
Speaker 2: But he said it was more difficult because now he
Speaker 2: has to think before he hits, like I can't hit
Speaker 2: the quarterback here, and it makes him instead of just
Speaker 2: naturally tackling or naturally doing something.
Speaker 1: It was.
Speaker 4: Michael.
Speaker 2: He said, you know, I have to overthink before I
Speaker 2: make the play, and sometimes that makes me miss the play.
Speaker 4: That's right.
Speaker 7: Listen, and I always I'm on the other side of
Speaker 7: the botom wide receiver. But the defensive guys they're in
Speaker 7: a tough spot. And so like when I'm when I
Speaker 7: get an opportunity to be a part of like these
Speaker 7: discussions and talk about the rule changes and what's next,
Speaker 7: and listen to what the NFL is talking about. I'm
Speaker 7: always saying, like, but take care of our guys too,
Speaker 7: because it ain't fear to them. They come in and
Speaker 7: they can't hit how, they can't hit low, they hitting
Speaker 7: the wrong place, and now they find.
Speaker 4: Fifty thousand that that's ridiculous. So it is tough for
Speaker 4: the defensive backs. I guess Cam a better question.
Speaker 6: I would ask you, you know it's in you, but
Speaker 6: what's the motivation other than money?
Speaker 3: What it is money?
Speaker 4: The motivation?
Speaker 5: I mean, I'm good. I'm good, and that's what That's
Speaker 5: what they can't stand to stay to know. Like there's
Speaker 5: gonna be some we was reading the comments and somebody said,
Speaker 5: bro Cam new to act like he's good enough to
Speaker 5: demand where he's gonna go.
Speaker 6: It's gonna be my next question, Like what do you
Speaker 6: say to people who say, who the hell does can't
Speaker 6: think he is act like he has choices.
Speaker 5: That's cool, but who he plays for? But hey, dumb ass,
Speaker 5: whoever talked about it? You know, I'm good whether I
Speaker 5: go back to the league or not. I can say
Speaker 5: I use the game of football for my good because
Speaker 5: I have not played in three years, but my name
Speaker 5: is still relevant because of media.
Speaker 1: Checkmate, gotcha? And that's all it is.
Speaker 5: And you're going to keep hearing me because now I've
Speaker 5: identified the power of influence. I've understand the power of entertainment.
Speaker 5: I've understood the power of just like yo, I want
Speaker 5: to see what he has to say. And while doing that,
Speaker 5: I've been able to create Iconic Soga, my production company.
Speaker 5: And I was telling telling Marsh like I had an
Speaker 5: opportunity where somebody tried to sign you know, me as
Speaker 5: a talent, and I'm like, bro, I'm a couple million
Speaker 5: away from being your number one competitor because I don't
Speaker 5: need the money. My company is not funded by Cam
Speaker 5: Newton's personal money.
Speaker 1: It's its own entity.
Speaker 5: You know, when you look at those checks, it says
Speaker 5: Iconic Saga. It doesn't say Cam Newton, you know what
Speaker 5: I'm saying. So that is something where I'm trying to
Speaker 5: sustain or have a solid foundation, and knowing that with
Speaker 5: the with the proper deals that comes in, I'm not
Speaker 5: paying my I'm not not putting my car or buying
Speaker 5: a car for your car show.
Speaker 1: You know what I'm saying.
Speaker 4: It's like I already had that.
Speaker 5: Football gave me that, but also football is also giving
Speaker 5: me the capital to invest in the things that I
Speaker 5: care about, and knowing that what I made in the
Speaker 5: NFL is not going to be enough for my lifetime.
Speaker 5: Now it's time for me to get smart enough to
Speaker 5: throw a grenade out there and say, yeah, I play
Speaker 5: for Atlanta, really saying to myself like, gotcha, y'all keeping.
Speaker 1: Me relevant still, you know what I'm saying, and just
Speaker 1: doing it.
Speaker 3: I have teams reached out to you to play though, Yes, but.
Speaker 1: It wasn't It wasn't worth talking about it.
Speaker 4: What do we what?
Speaker 1: Come up for?
Speaker 4: What?
Speaker 1: No?
Speaker 5: I already felt a certain type of way with going
Speaker 5: back to New England, seeing myself seeing Newton on another
Speaker 5: color jersey.
Speaker 1: It felt with like I was I was prepared. This
Speaker 1: is what people don't understand.
Speaker 5: I was prepared to retire when I first got cut.
Speaker 4: Wow, because you didn't want to leave Carolina.
Speaker 5: I never did, and that's why I hurt so much.
Speaker 5: It was like I wanted to end my career similar
Speaker 5: to the Eli Mannings, the Ben Roethlisberger, they had that
Speaker 5: right to do, you know. And even for Tom Brady,
Speaker 5: he could say like, no, no, no, no, let's let's hey,
Speaker 5: let's come together. You don't want me here, I don't
Speaker 5: you know, the circumstances whatever they are, Let's do it honorable.
Speaker 1: Seem Like at Matthew Stafford, I didn't have that option.
Speaker 1: They just said yo, bro like.
Speaker 5: And and to them they may say nobody wanted you.
Speaker 5: That's fine still too, but I'm alert to understand, like
Speaker 5: I was in a good position then and then going
Speaker 5: back to get that and then going back to get that.
Speaker 6: Again, it was like, okay, ship, you know, you know,
Speaker 6: why did it seem like, you know, you led the
Speaker 6: Panther to the super Bowl that year, you let the
Speaker 6: Pans to the Super Bowl?
Speaker 4: Man, you were by far the blackest quarterback.
Speaker 6: Abviously like the dabbing, you know, future GZ game, the
Speaker 6: white people was complaining.
Speaker 4: The next year you came back a little bit more subdued. Yeah,
Speaker 4: what was the reason.
Speaker 1: I don't know.
Speaker 5: I don't know, I wouldn't necessarily say subdued, you know,
Speaker 5: but there were It was just more commercials, you know
Speaker 5: what I'm saying, Like they put that mainstream on me,
Speaker 5: and then you know, certain situations happened, and I still
Speaker 5: was reminded I'm still a nigga.
Speaker 4: So you turned it down a little bit on Perplese.
Speaker 5: I mean, it wasn't that I was turned it down,
Speaker 5: It's just it just happened that way.
Speaker 1: You know.
Speaker 5: I lost the deal because you know, there was things
Speaker 5: in the media about my personal life. Everybody goes through it,
Speaker 5: you know, when when you have a breakup.
Speaker 1: I lost a deal like that.
Speaker 5: And the next week they got another black quarterback, Dak Prescott. Wow,
Speaker 5: you know, and I'm like, yo, but it didn't match
Speaker 5: their aesthetic. And they have the power to do that. Now,
Speaker 5: if you do the fine print, they sing you a
Speaker 5: whole contract. That's they're basically saying, we're going to pay
Speaker 5: you one point five million dollars and they're going to
Speaker 5: explain all the things in this fifty page contract. And
Speaker 5: it's just like, NA, just get me to the last one, Okay,
Speaker 5: I sign it. Cool boom, But that contract really is
Speaker 5: an at will basis, you do anything that we don't
Speaker 5: damn agree with, we can snip you and replace you.
Speaker 5: And once I started understanding that, it was like, Yo,
Speaker 5: how am I impacting my community?
Speaker 4: Though?
Speaker 1: How am I? Like? How do I give my son
Speaker 1: hope to be able to say that? That's how you feel?
Speaker 1: Stand on that.
Speaker 5: You know what I'm saying, And it ain't no disrespect
Speaker 5: to the buckheads. But it's like everybody knows what I mean,
Speaker 5: Like I want to appease to the bankhead or not
Speaker 5: the bucket because I do more buy that because everywhere
Speaker 5: that I go question last night, Bro, they really love
Speaker 5: you and Charlotte, Charlotte, I can go anywhere.
Speaker 1: Yeah, it's a respecting.
Speaker 5: Because when I see a black person or I see
Speaker 5: a person in my cond and they say, what's up
Speaker 5: to me?
Speaker 1: Yo? One finger on? Pingy want thumb? One love?
Speaker 4: Yeah?
Speaker 5: Bro?
Speaker 4: What love?
Speaker 1: What's good with it?
Speaker 4: How y'all doing? Man? Y'all good?
Speaker 1: Y'all straight. I'm used to those type of toxic atmospheres
Speaker 1: and I thriving those where we're shooting dice, playing poker,
Speaker 1: you know what I'm saying, or just at the bar.
Speaker 5: It's like, Bro, I'm good you know we're straight. It's
Speaker 5: a respecting my man. You good, you got an issue? Hey,
Speaker 5: come on, hey, around on me, let's go. You know
Speaker 5: what I'm saying, Like, when you have that awareness or
Speaker 5: they call it emotional intelligence something, that's what the that's
Speaker 5: what our environment teaches us. They call it streets smart,
Speaker 5: but it's in corporate it's emotional intelligence.
Speaker 6: When y'all get to that heighten both of y'all. You
Speaker 6: know y'all been to the top of the NFL. Do
Speaker 6: you feel the pressure to keep it, to keep it
Speaker 6: all your black, because there was times when it needs
Speaker 6: to get mad at your dabb and can you dab more?
Speaker 3: Yeah?
Speaker 1: But not only that though, Like I look at the
Speaker 1: league now and I'm like, damn, I would get fine
Speaker 1: for certain things that they do. Now.
Speaker 5: This man is the creation of my Cause, My cleats,
Speaker 5: But the NFL A never wrote him.
Speaker 1: A check for that. They're gonna read, they're gonna repurpose
Speaker 1: it in a different way.
Speaker 5: But he got fine for wearing the lime green mental
Speaker 5: health mental health awareness and wow.
Speaker 1: And I got proof. There's multiple people that told me that,
Speaker 1: And the NFL is making billions of dollars off of that.
Speaker 1: My Cause my cleats.
Speaker 5: They have unbelievable testimonials by my Cause my cleats. But
Speaker 5: the person who what's fine for that, he didn't even
Speaker 5: get reinbras friends fines. He was just like, oh, and
Speaker 5: by the way, listen like our master.
Speaker 4: Fathers, yea, how to make you feel brandon like?
Speaker 7: Well, first, I think, like to answer your question, you know,
Speaker 7: people look at me like you're crazy, wow, this and that,
Speaker 7: and it's not that. It's really disruption and it's like,
Speaker 7: you know, with everybody says stand on business, and it's
Speaker 7: like I always felt like i'ma I'm gonna go with
Speaker 7: my gut and so my Cause my cleat that was
Speaker 7: that it was like, this doesn't make sense to me.
Speaker 4: I'm wearing lime green cleats.
Speaker 7: I'm playing on Thursday night football against the Jets, playing
Speaker 7: in Chicago against the Giants in Chicago, and we're probably
Speaker 7: gonna reach half a billion homes and we did. And
Speaker 7: after that probably that was one of the reasons why
Speaker 7: I got traded to the Jets. But think about it now,
Speaker 7: I'm a bad teammate. You know, I do my own thing,
Speaker 7: I'm selfish, et cetera, et cetera. But I'm walking back
Speaker 7: with the owner of the mc caskeys and he's like, yeah,
Speaker 7: the way you wear your socks in those lime green cleats,
Speaker 7: you can never do that again. No, they knew because
Speaker 7: it was mental health Awareness week. So all week we
Speaker 7: was doing everything. We had all the buildings lit up
Speaker 7: in Chicago, New York lime green, and we was doing evincent.
Speaker 7: I was saying like, I'm wearing these lime green cleats
Speaker 7: and They're probably gonna find me, and I'm gonna match
Speaker 7: the fine and we'll put it whatever. And so the
Speaker 7: day the day of the game, NFL official walks up
Speaker 7: knocks on the door stand at the Hilton not on
Speaker 7: the Michigan A f and they're like, yeah, if you
Speaker 7: wear those cleats, we're not gonna allow you to go
Speaker 7: on the field. And I said, well, y'all tell the
Speaker 7: fans while y'all y'all while I'm not playing today, And
Speaker 7: I shut my door right and then everybody owners, everybody
Speaker 7: hitting me up, and I sat in my room. I said,
Speaker 7: I'm going through my regular routine. So anyways, I wore
Speaker 7: the lime green cleats and it took off. And then
Speaker 7: after that I would fly to New York and I
Speaker 7: would meet with them and then this is the commissioner.
Speaker 7: You know, I'm friendly with the commissions. My guy and
Speaker 7: one day were sitting in the circle and he's like,
Speaker 7: I'm tired of this kid coming in here talking about
Speaker 7: this and that and nothing's happening.
Speaker 4: Get it done. And he walked out and then boom,
Speaker 4: I caused my cleats.
Speaker 1: So with no credit, no credit or nothing to show
Speaker 1: for it. So outside of an abba boy, and this
Speaker 1: is what I was saying. Also too, I got another
Speaker 1: situation too.
Speaker 7: I don't want to say that because I don't want
Speaker 7: to say that, because I want to leave that out
Speaker 7: like that.
Speaker 5: Give me, give me, give me two sentences. D'Angelo Williams
Speaker 5: was the cure for cancer. His mom rest rest, rest
Speaker 5: in peace. He wanted to wear pink, He had pink dreads.
Speaker 1: Where's Mom? Now?
Speaker 5: He probably didn't get as fine as Brandon did. But
Speaker 5: now you have my my cause, my cleats and then
Speaker 5: the October a breast cancer wearing a smuff the pink.
Speaker 1: But these are players.
Speaker 5: Who have the ability to say, hold up, this means
Speaker 5: something to me, and now the NFL you can't blame
Speaker 5: him for saying hold on, this is a it's a
Speaker 5: dope bass idea, let's see how much we can raise
Speaker 5: for yes, But well.
Speaker 7: Yeah, I mean I don't want to leave it out
Speaker 7: there like that because you're right, everybody right, you know,
Speaker 7: there should have been more opportunities and there can be
Speaker 7: more opportunities. I think it was like year three they
Speaker 7: came back around. We did like a thirty second spot
Speaker 7: at commercial whatever, you know, And I wasn't looking at
Speaker 7: it that way. I was looking at how much money,
Speaker 7: you know, the cancer community was generating off of Breast
Speaker 7: Cancer Awareness Week in the NFL. But then I'm looking
Speaker 7: at like, damn, there's thirty six million Americans impacted by cancer,
Speaker 7: but there's one hundred and twenty million Americans affected by
Speaker 7: mental health. What can the NFL do? How much money
Speaker 7: can be generated for profit nonprofit in this community? So
Speaker 7: I was looking at from a business perspective, and so yeah,
Speaker 7: they gave me a little recognition from like putting out
Speaker 7: a commercial doing that, but it was all about the money,
Speaker 7: you know. It was about how do we get these
Speaker 7: resources too. That's like your something mental health summit, Like
Speaker 7: that's what I was looking at, Like, Okay, y'all funding
Speaker 7: all these other places, but you got Charlotmane doing some
Speaker 7: amazing things in the space. Let's take ten million to
Speaker 7: put it over here. Let's take ten million, let's take
Speaker 7: it to Dak Prescott. But this is what I would say.
Speaker 7: So there's opportunities. But if you know, when you're dealing
Speaker 7: with large corporations like that and establishment establishments like that,
Speaker 7: it can take time. So like I got that, like
Speaker 7: when I call the answer and I go in there,
Speaker 7: and it's gonna take time. But there's gonna be some
Speaker 7: major deals, like the biggest partner in the NFL signa
Speaker 7: and they don't activate, but they got they trying to
Speaker 7: focus on mental health.
Speaker 4: Who else better to do it with than you?
Speaker 7: So I say that because it's gonna happen. And when
Speaker 7: you're building something and you see it, it may take five, ten,
Speaker 7: fifteen years, but when it breakthrough, it's gonna break through
Speaker 7: it a major way.
Speaker 4: You know, I want to ask you to brandon you.
Speaker 6: You it took like a sabbatical, right because I saw
Speaker 6: you kind of disappeared and you came back on social media?
Speaker 4: What was that about? Be good?
Speaker 7: So sabbatical, Like, look, I've invested all of my football money.
Speaker 7: I made over one hundred million dollars, right, So then
Speaker 7: you got to do after texts all of that. I've
Speaker 7: invested all of my football money into that case study
Speaker 7: that we talked about earlier at Harvard Content and Commerce,
Speaker 7: and so it's going to take time. And you know,
Speaker 7: I've made some mistakes. I've learned in real time, but
Speaker 7: I see it. Everything that I'm doing today is built
Speaker 7: off of that case study. I'm not doing anything different.
Speaker 4: And so.
Speaker 7: You know where I've been over the last two years.
Speaker 7: I've had guys that people come on the platform and
Speaker 7: we weren't fully aligned. I didn't know how to lead
Speaker 7: at times. I may have said the wrong thing at times,
Speaker 7: but it's like, here's the vision, here's the five year
Speaker 7: road map. And so getting there has been a little
Speaker 7: bumpy over the last year or two. And so what
Speaker 7: I needed to do was one, look myself in the
Speaker 7: mirror and say, okay, how are you contributing to this?
Speaker 7: And two it's like, all right, bro, fuck the product,
Speaker 7: excuse my language, get the paper right, right, the people right,
Speaker 7: and then the process. We know how to do content.
Speaker 7: I know how to go viral.
Speaker 4: That ain't it.
Speaker 7: It's bigger than that. It's bigger than the podcast. We
Speaker 7: have an opportunity to be the next generation ESPN, and
Speaker 7: so I think to get there, I had to go
Speaker 7: on at sabbatical, which I'm still kind of there. Like
Speaker 7: it's I'm almost like an artist in its last has
Speaker 7: delivered one last album, right, and it's like I'm putting
Speaker 7: out content because I have a contract, right and I'm
Speaker 7: making a lot of money a month to do this.
Speaker 7: But the reality is, I don't want to put out
Speaker 7: content right now. I want to get the paper right,
Speaker 7: the people and then the process. And so that's where
Speaker 7: I'm at right now, bro. But like I said, they
Speaker 7: had to start with me looking myself in the mirror,
Speaker 7: meditating every day, doing yoga every day, you know, still
Speaker 7: take can care myself, and a lot of things came up,
Speaker 7: a lot of trauma that I never dealt with, you know.
Speaker 7: You know we're talking about ten years, Like damn, I'm
Speaker 7: still carrying that. And so yeah, that's where I've been, bro.
Speaker 7: So I'm still in that process. But I'm excited about
Speaker 7: you know, the vision still did what happened?
Speaker 4: What I am athlete?
Speaker 6: Because I think I read this you yeah, put yourself
Speaker 6: a twelve million dollars what I am athlete.
Speaker 7: No, not to see see see see see what you
Speaker 7: see that language you just using, but you noticed you
Speaker 7: just you just quick right there. But that's a big
Speaker 7: point in our community. We say twelve million in debt
Speaker 7: or is it twelve million investment?
Speaker 4: M got you got you got right, gotcha?
Speaker 7: Because you know year three you do ten point five
Speaker 7: in my that's a that's a unicorn. Yeah, Amazon was
Speaker 7: what in the rid for how many years?
Speaker 4: That's right? That's right, but still worth how much? Right?
Speaker 7: So you got to understand venture. You gotta understand the game.
Speaker 7: So that's what I'm doing in studying, watching the books
Speaker 7: I'm reading on venture. It's on the perfect pitch. And
Speaker 7: so yes, it's twelve million dollar investment. Did that trigger
Speaker 7: anything in you that? Did that bring up anything from
Speaker 7: the past.
Speaker 6: Because when I look at I am athlete, I look
Speaker 6: at it as almost like an incubator. It's so much
Speaker 6: amazing talent has come through there and going on to
Speaker 6: do you see the pivots?
Speaker 4: You see what your single doing, what you do? So
Speaker 4: that and that's one of those things. How do you
Speaker 4: retain talent?
Speaker 1: Right?
Speaker 4: How do you structure deals?
Speaker 7: So that's the other challenge where people don't understand we
Speaker 7: are new media, So what does that mean? We're the
Speaker 7: ones that's going to take We're in the front line,
Speaker 7: We're going to take the hits. But when you sit
Speaker 7: down like I had, like I got some cool people
Speaker 7: to always check on me, Like Nori will hit me
Speaker 7: up every couple of like every month or so and
Speaker 7: just like, how you doing you good? He hit me
Speaker 7: up two weeks ago, and he's saying, Yo, I just
Speaker 7: want to let you know you're doing You're doing good.
Speaker 7: Keep going. That ain't nothing but some rap shit, he said.
Speaker 7: Look at Fat Joe. Fat Joe went through the same
Speaker 7: thing when he is building terror squad.
Speaker 4: Right.
Speaker 7: So it's like he said, the challenge is when you
Speaker 7: sit down and you're a boss to your teammates, your peers.
Speaker 7: So how do I approach a guy and say, okay,
Speaker 7: here's the deal? But then how you share an IP?
Speaker 7: How do you rap share on everything on top?
Speaker 4: Right?
Speaker 7: So nothing came up when you asked me the question
Speaker 7: about twelve million.
Speaker 4: Nothing came up for me there. What came up. The
Speaker 4: biggest thing that came up was that.
Speaker 7: Everything I went through when we talked about my cause,
Speaker 7: my cleats and mental health. The biggest thing that came
Speaker 7: up was like, damn, twenty eleven, That's when I started
Speaker 7: this journey. And after that, I start curating my life.
Speaker 7: I wasn't authentic, I wasn't real why because of what
Speaker 7: can was saying. When I go on the field, now
Speaker 7: they got it go from one camera or two cameras
Speaker 7: on me because I am a superstar, the receiver, but
Speaker 7: now they got four. After good play, bad play, they
Speaker 7: want to see my reaction. So now I'm living in
Speaker 7: a box. If I go do this, if I show emotion,
Speaker 7: they're gonna say, oh, he crazy. So for ten years
Speaker 7: I've been like trying to curate this, this, this, this,
Speaker 7: this persona and I'm like, damn, bro, you.
Speaker 4: You really you really?
Speaker 7: It's still affected by what happened in twenty eleven. Write
Speaker 7: all that work you did, mentalization therapy, self assessment therapy, Like, bro,
Speaker 7: that shit worked. You understood, like what was you know,
Speaker 7: what was going on with you mentally and how impactful
Speaker 7: mental health is. But like, there's still more work to do.
Speaker 7: And so I started peeling back those layers. And then
Speaker 7: what it also came up was trauma. Like in two
Speaker 7: like I spent three months in an outpatient program in
Speaker 7: twenty eleven dealing with these things. But what I didn't
Speaker 7: deal with was, you know, some daddy issues, some mama issues.
Speaker 7: But I'm out there teaching these things, right, so I'm like,
Speaker 7: oh shit, like.
Speaker 4: Now I gotta go deep.
Speaker 7: Like I understood, like why I viewed the world that way,
Speaker 7: or why view women that way, or why view you know,
Speaker 7: you know why I may have, you know, not been
Speaker 7: able to trust. So I understood it, but I didn't
Speaker 7: go deep. And so I just spent like the last
Speaker 7: six months really going deep. Man, really changed my life.
Speaker 3: I want to ask, you know, when you're talking football,
Speaker 3: sports betting kind of took over right to it.
Speaker 2: Just seems like some of the things that they talk
Speaker 2: about now, the analysts will talk about the sports betting,
Speaker 2: the parlays over the actual game. I think sports betting
Speaker 2: helped to hurt the game.
Speaker 7: Well from a player, it helps the game because we're business.
Speaker 7: We're all businessmen here, yep, right Like business is booming.
Speaker 7: We got to be a part of it.
Speaker 4: You know.
Speaker 7: That's why you think the NFL is investing in. They
Speaker 7: were the number one people walking the halls of Congress
Speaker 7: and pushing back pushing back, but it's a it's a
Speaker 7: you gotta do it. You gotta do it from a
Speaker 7: business perspective and you got to teach. But from an
Speaker 7: on the field standpoint, Caim, I don't know how you
Speaker 7: feel about it, but for me, it's like I ain't
Speaker 7: we ain't worrying about that. I'm not worrying about your
Speaker 7: overs and your unders, accetertery. But you do have some
Speaker 7: players that's been suspended because they betten and it ain't
Speaker 7: supposed to be betting, But I don't think it affects
Speaker 7: the product on the field.
Speaker 5: We need more minority access in the sports betting space.
Speaker 5: You see ESPN, bet MGM, prize picks, Underdog, name them all,
Speaker 5: Draft Kings, all that, but nobody looks like us. But
Speaker 5: we probably the number one race that's trying to come
Speaker 5: up quick. So we talk about business. I'm waiting for
Speaker 5: some sanctions to be in place for the next sports
Speaker 5: book to have at least a minority.
Speaker 1: UH patron in.
Speaker 5: Position to do that because they use us as influencers,
Speaker 5: but they don't use us as partners.
Speaker 4: So you got Jay z Uh fighting for the casino.
Speaker 5: Yeah, I mean it's needed, bro, Like I think I
Speaker 5: think for us, we don't have enough enough of us
Speaker 5: in position to really.
Speaker 4: What just happened everything?
Speaker 3: Man, So you just like that?
Speaker 1: So yeah, I don't know, but no, no, that's real. Ship.
Speaker 5: Like, I just feel like we need to have more access, bro,
Speaker 5: And we got more access. We already are are naturally
Speaker 5: trendsetters and just being in the in the trend of business.
Speaker 5: That's why jay Z is so impactful because we're not
Speaker 5: used to somebody looking like us speaking for us and
Speaker 5: just empowering us in such an authentic way.
Speaker 1: And just imagine if we had twenty of him.
Speaker 5: Now, wow, that's changed the narratives in the hood to
Speaker 5: be like, Bro, I ain't just trying to, you know,
Speaker 5: drill on something, you know, I'm trying to really.
Speaker 1: Like pick up a skill on something, you know what
Speaker 1: I'm saying, and really take it to the next level.
Speaker 4: Okay, well, what are your thoughts? Can win the state
Speaker 4: of black quarterbacks? Right now? In the NFL?
Speaker 6: I think this year was like some record, it was like,
Speaker 6: what fourteen starting quarterbacks the majority.
Speaker 5: Now, the real thing is when I first came into
Speaker 5: the league, it was it was Donovan McNabb. He was
Speaker 5: headed out Michael Vick headed out that was it. Now
Speaker 5: being a white quarterback is the minority now, Yeah, you
Speaker 5: know what I'm saying, Being.
Speaker 1: A pocket quarterback is the minority. Now, you feel me?
Speaker 5: So I love the state of where it's at right now,
Speaker 5: and it's pushed by the Lamar Jackson's other world, the
Speaker 5: Patrick Mahomes other world, these extremely savvy skill sets that
Speaker 5: this game has really never seen and it's praised now.
Speaker 6: So I always felt like there was a racial stereotypical
Speaker 6: component to be in a black quarterback where they felt
Speaker 6: like y'all weren't smart enough to play the position.
Speaker 5: Yeah, I mean that's it's in everything, not just in sports.
Speaker 5: It's in everything, like diversity and inclusion. It don't matter
Speaker 5: what the commodity is. The right hire, the right person
Speaker 5: should get this position. Just because you run fast and
Speaker 5: you just so happened to play the quarterback position.
Speaker 1: You shouldn't have to change your position, you know what
Speaker 1: I'm saying.
Speaker 5: And you know, we had a lot of questions about
Speaker 5: the Lamar Jackson when he got drafted. Joe Flacco was theirs,
Speaker 5: like is he gonna play receiver? That's why he didn't
Speaker 5: want to run a forty It's like, no, bro, I
Speaker 5: don't want to do that because I know what y'all
Speaker 5: trying to try to do, and that's crazy.
Speaker 4: They try to change your position just because you like,
Speaker 4: come on the corner wide receiver, all these black quarterbacks.
Speaker 7: You're an athlete. You're an athlete as usual over here, correct,
Speaker 7: and it's to your point, you know mine, And it's
Speaker 7: backed up in numbers as well. Some of the smartest guys,
Speaker 7: or they think is the smartest guys on the field
Speaker 7: are the backup quarterbacks. A lot of our hit former
Speaker 7: players that become hit coaches are backup quarterbacks. And when
Speaker 7: you look at the numbers, how many black quarterbacks or
Speaker 7: backup quarterbacks? Now that's important because we talk about evolution,
Speaker 7: evolving transition. So a white quarterback can be in an
Speaker 7: NFL for ten fifteen years never throw a touchdown their
Speaker 7: backup quarterback, how many black quarterbacks do they get an opportunity.
Speaker 5: So to that person that says, who does Cam Newton
Speaker 5: think he is by coming out with a list, I'm
Speaker 5: telling you I get I said I would be a
Speaker 5: backup to these people. So knowing that most backup quarterbacks
Speaker 5: don't look like me, nobody I mean being in a
Speaker 5: quarterback room.
Speaker 4: You know.
Speaker 5: It was just certain things that it wasn't awkward. It
Speaker 5: was just like, as a starter, you set the temple
Speaker 5: of the room. But you know when you can't, you
Speaker 5: can't talk about certain things because it's like, y'all, I
Speaker 5: ain't gonna be able to relate to it. What I've
Speaker 5: seen in Baltimore this year they had a black coach,
Speaker 5: you know, and the backups were black.
Speaker 1: It was like, damn, I wanted to be in that room.
Speaker 1: See what that's like. You see what I'm saying because
Speaker 1: I never had that. You know.
Speaker 5: One of my most exciting times was probably around that
Speaker 5: twenty fourteen fifteen sixteen season where I had Joe Webb
Speaker 5: Birmingham and then Derek Anderson. He really was like a
Speaker 5: hippie damn there, you know, because he was from Oregon
Speaker 5: and he just didn't he was naive to a lot
Speaker 5: of things, but he was He knew his stuff, and
Speaker 5: he was relatable. He knew he knew how to speak
Speaker 5: my language. When I was frustrated, when I was excited,
Speaker 5: he was that, all right, all right, come on.
Speaker 4: Kid, let's go, let's go. Let's go.
Speaker 1: Come on, man, come on, fix your body like that
Speaker 1: type of thing too.
Speaker 5: And then you know Joe being main come on man like,
Speaker 5: but that shit man, that's who he was, and I
Speaker 5: needed that balance, that contrast to be able to be
Speaker 5: the best version of myself.
Speaker 4: But yeah, both we all brilliant brothers.
Speaker 6: Man, When did y'all say to y'allselves, we're going to
Speaker 6: defy the stereotype of the dumb jock.
Speaker 1: I don't know.
Speaker 5: I always looked up to the people who had money,
Speaker 5: and I said it on earn your leisure. I was like, bro,
Speaker 5: I'm I don't really read as many books as I should,
Speaker 5: but I tap into documentaries heavy, like That's how I received.
Speaker 1: My kind of content.
Speaker 5: And the documentaries that I love the most are drug
Speaker 5: kingpins because they're the most well versed.
Speaker 1: Businessman on earth.
Speaker 5: Because they're not just fighting for their budgets, they're.
Speaker 1: Fighting for their lives. One wrong move can cost.
Speaker 5: You your freedom or cost you your life, and that's
Speaker 5: how smart you have to be. You know, I'm not
Speaker 5: promoting violence by no means, but I'm just saying, like,
Speaker 5: just to be able to think like that was the
Speaker 5: same bandwidth that Pablo Escobar had. You don't run no
Speaker 5: empire like that without having a little Jeff Bezos in you,
Speaker 5: with the little Steve Jobs in you, and having to
Speaker 5: know everything about your business structuring how much we did
Speaker 5: this and there, And it's extremely entertaining to me. And
Speaker 5: when I look at business, I've always was enamored by
Speaker 5: the owner.
Speaker 1: How does he move, how does he dress, how does
Speaker 1: he carry himself?
Speaker 5: How does people respect him, how does he take on
Speaker 5: the room, how does he treat the people that's at
Speaker 5: his level or under his level? And now try to
Speaker 5: mimic that into the businessman that I am today.
Speaker 7: I never thought about the stigma, played into the stigma,
Speaker 7: and you could say it's selfish, but and that may
Speaker 7: be true for a lot of us, Like you know,
Speaker 7: we grew up surviving, not thriving. Right, So for me
Speaker 7: it was like, yo, I want to play in the NFL.
Speaker 7: I knew that early. And you know, when you get older,
Speaker 7: you start to understanding, oh, we really ain't got what I.
Speaker 4: Thought we have.
Speaker 7: And so now you want to take care of your mom,
Speaker 7: you want to take care of your people. That's why
Speaker 7: earlier when you asked the questions far as championships impact,
Speaker 7: for me, it was nothing. It was the money, Like,
Speaker 7: I'm gonna go out there and do my thing. I
Speaker 7: want to be the best, but I'm taking money over
Speaker 7: everything because I got a mom and a sister on
Speaker 7: Chandler Road, you know, in Atlanta that ain't got nothing.
Speaker 7: You know, they're eight, They're in a motel eight, you know,
Speaker 7: my senior year. And so it was coming from a
Speaker 7: selfish standpoint, but almost selfless because I really wanted to
Speaker 7: take care of my people, right, But I love the game.
Speaker 7: But then when I ended up at you know, McLean
Speaker 7: in an outpatient program, that's when I understood my purpose.
Speaker 7: And that's when it became bigger than me for the
Speaker 7: very first time. And that's when I start studying and
Speaker 7: reading a lot, start reading tons of like I mean,
Speaker 7: I got a whole library and I read all the time.
Speaker 7: And that's when I put that case study in place.
Speaker 7: And I just been purpose driven since then. And that's
Speaker 7: been part of the challenge as well. It's like when
Speaker 7: you hear sometimes you don't see people you don't you're
Speaker 7: not relatable, you know, you're not built in those relationships,
Speaker 7: right because it's just purpose.
Speaker 4: I'm here.
Speaker 7: If you ain't on this, here's mom too. Mom, you
Speaker 7: ain't it, Mom? You going to Betty She went to
Speaker 7: Betty Ford. You you went that house. Yeah, it's going
Speaker 7: to Betty Ford. Now she's seven years sober, right, But
Speaker 7: being mom was fighting for four or five years, four
Speaker 7: or five years, Mom was fighting.
Speaker 4: Shout out to Mary J. Blige, Mary J. It was
Speaker 4: because of you. My mom got help.
Speaker 7: Really, yes, she called me and I was fighting from
Speaker 7: I was fighting my mom for a couple of years.
Speaker 7: I'm like, Mom, you need help, you need help, Like,
Speaker 7: look at this panthle. I think you're alcohol I think
Speaker 7: you're alcoholic. And she went through a lot and I
Speaker 7: never forget writing down one seventy second in Miami on
Speaker 7: date night, my mom called me crying. She said, baby,
Speaker 7: I just watched Mary Jay's story and I think that's me. Wow,
Speaker 7: finally go get the help you need I need and
Speaker 7: then boom she goes. We set her up at Betty
Speaker 7: Ford three months later. So six seven years soberive years sober,
Speaker 7: seven years. I'm sorry, mom, I missed the year.
Speaker 6: So that's the power of content, right, Absolutely, that's what
Speaker 6: you were saying. That just makes you want to continue
Speaker 6: to make intentional, purpose driven content. That's somebody's documentary. Mary
Speaker 6: J's documentary could influence and this by somebody to go
Speaker 6: get help. That's right, that's great love. Mary never met
Speaker 6: her Oh oh, salute to marry to meet my mom. Now,
Speaker 6: salute to Marria. Business mind came from you talk about
Speaker 6: all this business?
Speaker 3: Where did that come from?
Speaker 4: You?
Speaker 2: Hear a lot of times people go to all these
Speaker 2: different leagues, right, and they just focus on the game.
Speaker 2: And then by the time it's time to get out,
Speaker 2: they realized that what they thought they had they no
Speaker 2: longer have right. Do to agents, do the taxes, doe
Speaker 2: to friends, family, this that you Ever, when did y'all
Speaker 2: get to mind? Was like, I'm going to be different
Speaker 2: because a lot of times we're not taught simple.
Speaker 5: It's in the book of Rich Dad, Poor Dad. It's
Speaker 5: a title that says what's your business? And you ask
Speaker 5: a person they say, oh, I'm a teacher, yeah, but
Speaker 5: you own your own school. It's like no, no, no, what's
Speaker 5: your business? Like what do you do? And it's like,
Speaker 5: I'm an athlete, yeah, so you own a team?
Speaker 1: Like no.
Speaker 5: So when you start having this understanding like what's my business,
Speaker 5: that forces you to say, what can I call my
Speaker 5: own You know, what I'm saying, like, I'm building these platforms,
Speaker 5: I'm giving these ideas, my cause, my CLEAs breast care,
Speaker 5: cancer awareness for other people, but it's not me.
Speaker 1: And I'm telling Brandon.
Speaker 5: To this day, like bro, you got all these ideas, bro,
Speaker 5: but you ain't got nothing to show for it. So
Speaker 5: how how No, No, I'm saying that, let me, let
Speaker 5: me get to the point, like how do we make
Speaker 5: sure that we follow through that we do have something
Speaker 5: to show for right? Not to say that he ain't
Speaker 5: got nothing, you know, but it's just like you, you
Speaker 5: should have more if we're being honest. So this business
Speaker 5: side kind of came where it's it's shunned when you're
Speaker 5: playing because you're not focused. You're putting it Like I
Speaker 5: had a person til b you getting paid enough where
Speaker 5: you don't need to go on these things. I said, no, bullshit,
Speaker 5: Hell nah, you can't. You don't get the right to
Speaker 5: tell me what I'm making enough to not get advertising dollars.
Speaker 1: You know what I'm saying. It's like you, it's it's
Speaker 1: it's clear as day.
Speaker 5: But I don't think a lot of athletes are aware
Speaker 5: nor that's that's that's the lazy side.
Speaker 1: But the reality too.
Speaker 5: A lot of them really don't have time to really
Speaker 5: focus in and hone in. So now whether the Atlanta
Speaker 5: Falcons call me or not, I have to really consider.
Speaker 5: It's like, Yo, I'm doing so much stuff to set
Speaker 5: up for the next, the next, and the next, that
Speaker 5: I would be distracted if I was there, you know
Speaker 5: what I'm saying. But that business side has always came
Speaker 5: like when you' all in Atlanta, Brome, come to fellowship,
Speaker 5: you know what I'm saying, Like you say a hat,
Speaker 5: like this is my company, This is not somebody else.
Speaker 1: Like go get a hat.
Speaker 5: You know, the style is you know something that I've
Speaker 5: always been working on so many different things. I show
Speaker 5: myself with my production company icon Osaga. No, I don't
Speaker 5: need ESPN to do that. And I think with all
Speaker 5: these furloughs these last couple of years, ESPN, the Tom Warner,
Speaker 5: the paramounts, they've they've understood like, oh, we can't keep
Speaker 5: hiring all these people, like we got to do cuts
Speaker 5: because people are not consuming the content the same way
Speaker 5: that they used to.
Speaker 7: So right, I think for me, the first couple of
Speaker 7: years was rough, you know, and then you know I
Speaker 7: always knew like I had it, the game, the personality,
Speaker 7: all of that. You know, I would just sit there
Speaker 7: and watch like Peyton Manning his press conference after Sunday
Speaker 7: Night football, see his handes was and talking and you know,
Speaker 7: I was always studying. I was like, damn, I could
Speaker 7: do that. And so, but the first couple of years
Speaker 7: was rough, and then I realized like, damn, bro, you're
Speaker 7: not a brand. And a lot of athletes what we
Speaker 7: do is we go out there and we're like, yo,
Speaker 7: we Nike pay me this, Gatorade pay me that. We're brand.
Speaker 7: We're trying to make money off our name, image, likeness.
Speaker 7: I was like, well that doesn't That's not there for
Speaker 7: me anymore. I'm business and so I start operating that way,
Speaker 7: hiring my own teams, building out you know, teams, and
Speaker 7: taking these ideas and trying to bring them to life,
Speaker 7: bringing them to life, and so yeah, I just put
Speaker 7: my head down, really started reading in A book that
Speaker 7: really changed my life was Good to Great and so
Speaker 7: Jim Collins all his business imprints. I read all of
Speaker 7: them like I was hooked. That was my first business book,
Speaker 7: probably damn. In my first book I ever read was
Speaker 7: my fifth year in the NFL. You know and so,
Speaker 7: and the reason why I said that when you said
Speaker 7: what do you have to show for it? You know,
Speaker 7: like I read everything, like even like you watch the
Speaker 7: Netflix documentary, takes ten fifteen years. Sometimes you know, a
Speaker 7: peloton seven years. The CEO he was about to commit
Speaker 7: suicide and then all of a sudden, boom, it pops through.
Speaker 7: So you know, it just takes time. But I feel
Speaker 7: like our breakthrough was in a pandemic, like we were ready.
Speaker 7: Everything I wanted happened in the pandemic boom. Now I
Speaker 7: have two brands that are nationally known and then one
Speaker 7: that is globally known when it comes to athletes because
Speaker 7: they tap into the platform. So premier athletes around the
Speaker 7: world are watching. And so now I'm in this space
Speaker 7: when you ask me like, yo, why are you going
Speaker 7: to sabbatical? Because I'm like, I fucking got it. And
Speaker 7: now it's like, all right, what do I do next?
Speaker 7: My next moves got to be my best moves.
Speaker 6: Right, So, and you a service, I mean Project three
Speaker 6: seventy five, I mean, e've been you know, that's you
Speaker 6: was on the front line of the mental health commence early,
Speaker 6: long long, long, long, long time ago.
Speaker 7: I'm done with project through seventy five. I'm done with nonprofit.
Speaker 7: For profit. That's where House of Athletes comes in at Like,
Speaker 7: that's a ten billion dollar brand. And my vision wasn't
Speaker 7: necessarily nonprofit. It was more so just the work. And
Speaker 7: it's like, you know, I got had this vision in
Speaker 7: twenty and fifteen. I said, damn, you know, in fifteen years,
Speaker 7: you're going to donate four hundred million dollars to the
Speaker 7: mental health community. So I got three hundred and three
Speaker 7: hundred and ninety to go, you know, And so I
Speaker 7: said that was going to do that through business.
Speaker 5: Yeah, but don't do that though, because nonprofit gives your
Speaker 5: way to shelter that So you not just get tax benefits.
Speaker 7: No, for sure, Like no, it's still like the entity
Speaker 7: is still there and we take the benefits. But instead
Speaker 7: of me taking it's like time. Right, but if I'm
Speaker 7: put in like fifty percent of my time is going
Speaker 7: into nonprofit, and now that nonprofit is generating you know,
Speaker 7: let's say two point five million dollars year, right, two
Speaker 7: point five million dollars a year, Like we're doing these
Speaker 7: ping pong tournaments, golf tournaments, these different galahs, and we're
Speaker 7: bringing in two three hundred thousand apart. But then you
Speaker 7: got the overhead. It's like, this is a waste of
Speaker 7: my time. So then I can go focus on business
Speaker 7: and boom, you know, I can generate more revenue. And
Speaker 7: that's why I said, like when I did that, when
Speaker 7: I stopped playing ball and I realized that. What I
Speaker 7: realized I was when in my transition twenty eighteen nineteen,
Speaker 7: I'm laying there on my gym floor to the same
Speaker 7: gym that you guys came to right, and I'm like, damn,
Speaker 7: this is mental health, like you're talking about wellness. And
Speaker 7: so I said, I ain't gonna put my time and
Speaker 7: I'm gonna put my time there. At the time, we
Speaker 7: was doing eleven nine hundred and fifty dollars a month,
Speaker 7: and I put that plan in place and within three
Speaker 7: months and I was like, if I hit if I
Speaker 7: see a community being built and I hit sixty thousand
Speaker 7: recurring monthly, I'm going all in. So that's how we
Speaker 7: got to the twelve. Those are the only two metrics
Speaker 7: that I was looking at community. And the way I
Speaker 7: was gauging the community was how many people lead it
Speaker 7: to work out this class and then they go to
Speaker 7: a juice bar and they sit their hang out. They
Speaker 7: like it right, just the next Peloton and next Soul Psycho,
Speaker 7: et cetera, et cetera. Within month three went from twelve
Speaker 7: thousand dollars a month to sixty five thousand. I said,
Speaker 7: fucking I got it. Here we go boom, and so
Speaker 7: then you know, pandemic hit. Things slowed down and then
Speaker 7: right there year three, ten point five, four point five
Speaker 7: on a brick and mortar side, five point five on
Speaker 7: the media side. And now but it's.
Speaker 4: Everything every dollar in you know, it's going right back
Speaker 4: out like I was. You know, you're moving fast. It's like, shit, we.
Speaker 7: Going and do the deal with NASCAR, and we got
Speaker 7: to take ten people. That's coming out of my pocket,
Speaker 7: like Cam said, iconic saga check that was coming out
Speaker 7: Brandon Marshall entity, you know what I'm saying. So it
Speaker 7: was because we wasn't We wasn't in any revenue then.
Speaker 7: And it's like boom boom, boom boom.
Speaker 5: But a lot of those things too, like you don't
Speaker 5: understand your business, and I think you have to acknowledge
Speaker 5: that too for people who are listening.
Speaker 1: It's like when you get these brand.
Speaker 5: Deals even though it says Cam Newton, I have to
Speaker 5: understand like, hey, I'm not paying Cam Newton.
Speaker 1: I haven't paid Cam Newton through.
Speaker 5: Iconic Saga yet, and I've had Iconic Saga for like
Speaker 5: since twenty sixteen, Like we need better understanding of the
Speaker 5: business structure and what really is. It's like, no y'all
Speaker 5: using my name like this is it's still a talent.
Speaker 5: But knowing like hold on, I need to get the
Speaker 5: best equipment. I need enhancements around you know, the set,
Speaker 5: like I want them chairs like this. Now you know
Speaker 5: what I'm saying, Like that's an Iconic Saga expense. So
Speaker 5: once you understand that, that's where okay, you're standing on business.
Speaker 1: You feel what I'm saying.
Speaker 6: I got two more questions for y'all. Wanted a broad
Speaker 6: question just about the NFL and one for you Cam.
Speaker 6: But start with the NFL question. Why do y'all think CJ.
Speaker 6: Shroud's thinking Jesus was edited out of his post game speech,
Speaker 6: like if the league, you know, like not accepting of religion.
Speaker 6: I never I've always seen people think God. So why
Speaker 6: do you think that happened? I think that was NBC too, NBC, Yeah,
Speaker 6: it was NBC. Yeah, I think it. You know, look,
Speaker 6: now we're in a time where we're so divided, right,
Speaker 6: and so you think about, you know why we're divided,
Speaker 6: the politics, religion, you know, and in different communities their
Speaker 6: points of views, and so when you think about business,
Speaker 6: they don't want they don't want that.
Speaker 4: They just want football.
Speaker 7: And so I think it's wrong, it's disrespectful, but that's
Speaker 7: the answer. They're looking at business in the division like
Speaker 7: they want this audience to coming here just for ball.
Speaker 7: And then you go back to the pandemic twenty twenty, right,
Speaker 7: like twenty twenty showed us.
Speaker 4: You know, people were tired of talking politics.
Speaker 7: Remember that conversation, tired of talking politics, and that's where
Speaker 7: the conversation athletes shut up, do this. We just come
Speaker 7: here for ball. So the drivel, that's right. So now
Speaker 7: they sitting here and they're like, well, let's take all
Speaker 7: that other stuff out the game. We got through it already.
Speaker 7: We had in racism and the end zone of some
Speaker 7: team still have something some of those things. But the
Speaker 7: reality is these organizations is trying to get rid of that.
Speaker 1: What you thinking hold them accountable mm hmm, NBC hope
Speaker 1: they as accountable they're gonna do it too.
Speaker 4: If CJ.
Speaker 1: Stride would have said something controversial, they.
Speaker 5: Would have been running that, looping it, running it, saying
Speaker 5: I'll give you another one. How do we mistake who
Speaker 5: burn a boy is?
Speaker 3: Can't we reported that this morning?
Speaker 4: Right?
Speaker 3: Mind you? He wont to Grammy lap.
Speaker 5: Hold these motherfucker's accountable. That's the only reason, because this
Speaker 5: is this is the the unfair treatment. You'll sit up
Speaker 5: and you'll hold an athlete accountable because of his performance.
Speaker 5: You'll hold an athlete accountable, or entertainers because of they're humans.
Speaker 5: But what do we say to these networks when they
Speaker 5: make their mistakes? We just overlook, Oh it's okay, cool.
Speaker 5: Now I'm coming for accountability on everybody, from the reporters
Speaker 5: to the players to the networks, because that shit ain't right.
Speaker 1: Shit.
Speaker 5: If I make a motherfucking take and I say these
Speaker 5: are gaming like, oh.
Speaker 1: Shit, brother, who the hell are you? You as trash
Speaker 1: as a player?
Speaker 4: Okay? Cool?
Speaker 5: But if I were to go back and I look
Speaker 5: at DJ Envy's personal life and I really put a
Speaker 5: microscope to it, and I really identify who's Charlemagne the God?
Speaker 5: Really is the kid from South Carolina and I really
Speaker 5: start asking those people, but that'd be me being malicious.
Speaker 5: But you're gonna do that when I make a mistake.
Speaker 5: Ain't this the same boy? They got all these kids,
Speaker 5: got all these kids. But if I start naming all
Speaker 5: the people who also got multiple kids. But y'all didn't
Speaker 5: know that though too. So y'all gonna hold me accountable
Speaker 5: to something that different rules with different people, no whole
Speaker 5: everybody accountable. That's what the new norm of twenty twenty four.
Speaker 5: And if you call cap on me short the receipts
Speaker 5: by debot, Cam stopped calling me, motherfucker, I ain't call
Speaker 5: you now. He realized, like somebody was playing with you
Speaker 5: can't just sit up there and do that, goosey, So
Speaker 5: you know you're not a situation. So you know somebody
Speaker 5: was playing on his phone and these little white kids
Speaker 5: that came out and said that.
Speaker 1: But he goes online and say, like, yo, Bro, Cam,
Speaker 1: stop calling me. You just want to be on your podcast.
Speaker 1: A couple of weeks ago. I'm like, Bro, that wasn't me.
Speaker 1: That's cool. But he tried to stand on business. But
Speaker 1: as we find out, and I'm my fan still like
Speaker 1: fan of Debo, like Bro like, how can I hate
Speaker 1: what you do? Like it was a mistake, But hey,
Speaker 1: you thought you got me, you didn't like, Bro, I'm
Speaker 1: where we have to start highlighting authentic people.
Speaker 5: I'm real, Bro. I go anywhere, anywhere, and I'm good
Speaker 5: because I respect everybody. Can't sit up here and what
Speaker 5: you're gonna have to say he dress goofy, Like, hell no, Bro,
Speaker 5: don't talking about me and my kids because you can't tell.
Speaker 5: Have one of my kids tell me I'm not the
Speaker 5: best father.
Speaker 1: I'm near. You know what I'm saying. I have. I
Speaker 1: love my kids, I want more kids.
Speaker 5: You know what I'm saying. So don't don't make that
Speaker 5: plight with that situation. Because I'm extremely intentional. I give
Speaker 5: opportunities to people. Right, I'm looking at a guy right now, Omar.
Speaker 5: I will remember when he wrote his baggy ass suit
Speaker 5: in twenty sixteen and now I'm saying this.
Speaker 1: But also we were walking.
Speaker 5: We were walking on Fifth Avenue yesterday and I sit
Speaker 5: up and I told him, I said, Bro, I'm proud
Speaker 5: of you.
Speaker 4: Dog.
Speaker 1: I see how you carry yourself.
Speaker 5: Now, Like, Bro, you got to do better because people
Speaker 5: are reporting to you and you have to also carry
Speaker 5: yourself how I carry myself. The level of accountability has
Speaker 5: to be from top down, not bottom up. And this
Speaker 5: is a dear friend or he doesn't work for me.
Speaker 5: We work as partners because he is oh a lot
Speaker 5: of the creation. Everybody right here the same thing. So
Speaker 5: I'm all about opportunities, and I know if I get
Speaker 5: that opportunity that a lot of people have had, I
Speaker 5: know what I'll.
Speaker 4: Do with it.
Speaker 1: You know what I'm saying.
Speaker 5: So that's the accountability that has to be rendered in
Speaker 5: this media space because if you were to say something
Speaker 5: misinformed information, Oh damn, Brandon Marshall.
Speaker 1: In debt twelve no, hold onop, you know.
Speaker 4: What I mean.
Speaker 5: People are listening to this shit, they gonna think Brandon
Speaker 5: Marshall really in debt.
Speaker 1: Twelve million dollars? That's twelve million dollars.
Speaker 5: So we owe a due diligence to the content that
Speaker 5: we give out that it's as authentic to the truth,
Speaker 5: and if it's not the truth or if it's fucked up,
Speaker 5: we got to highlight that. Held on No, that's why
Speaker 5: Kat Williams was trying to do, and that's what he did.
Speaker 5: He just gave receipts collected.
Speaker 1: Him in information for years, he said, I was just
Speaker 1: been collecting information for years, and you.
Speaker 4: Feel like that was the right thing to do. Kat Williams, I.
Speaker 6: Mean, I can never tell somebody not to live their truth.
Speaker 6: But I guess my issue was the same thing that
Speaker 6: Cam just said. And I said this on air. When
Speaker 6: you talk about power and control in a business, if
Speaker 6: all you're calling out is black people, then you're not
Speaker 6: really calling nobody out. Yeah, you know, you can't talk
Speaker 6: about power and control in Hollywood and not talk about
Speaker 6: these white executives.
Speaker 1: But I think too, what the best thing too, is
Speaker 1: that he was retaliating.
Speaker 4: From the past.
Speaker 1: Guess that came and spoke on something.
Speaker 4: He was like, no, that's not true. Some of them.
Speaker 4: Some of them he had already. He had that rhetoric
Speaker 4: for Kevin long, long time.
Speaker 1: But that's the thing, like we missed that.
Speaker 5: It's like, hold up, these guests were there before, and
Speaker 5: it's still subjective to who you're gonna believe, you know.
Speaker 1: But I look at it like this, I'm like, hold on.
Speaker 5: I text Christen Myers, right and I told her, I said,
Speaker 5: God damn club Shade Shape where they putting pressure on
Speaker 5: fucking Friday, And I love it.
Speaker 1: I'm not hating on them, but do we feel like that.
Speaker 1: I don't feel like it's a competitive drive. It's not.
Speaker 1: It's not hating.
Speaker 5: He's bringing out the best version of me because I'm
Speaker 5: seeing his guest list country, Wayne did numbers, Kat Williams
Speaker 5: set press.
Speaker 1: I mean, we started off the year on fire. It's
Speaker 1: gonna be a good year.
Speaker 5: And he's in that space where I'm saying, I respect
Speaker 5: Shannon sharp enough, a one of us type of guy
Speaker 5: played in the NFL has morphed into it better.
Speaker 1: We just seen a CBS Nate Burlison evolve and just
Speaker 1: get better.
Speaker 5: We see Mike Shanahan, Michael Straightanel straight hand like, these
Speaker 5: people are evolving and that's so different than what I'm
Speaker 5: doing right now. I'm evolving into a new version of
Speaker 5: who Cam Newton really is and I want to always
Speaker 5: stand on that authenticity where it's.
Speaker 1: Like hold on, well what happened to the cane? Like, nah,
Speaker 1: this came right here, bro. I feel liberated.
Speaker 5: I can't wait to use my platform to impact, empower
Speaker 5: and entertained.
Speaker 6: Well are you are you coming out with a book
Speaker 6: on how to be the kind of man and makes
Speaker 6: a woman want to submit it makes a woman want
Speaker 6: to be submissive.
Speaker 5: I need to be coming out with a book that
Speaker 5: that that tail. We need men to start being men
Speaker 5: because I think I think that's the thing too, that
Speaker 5: that submissive line. I should have added also we need
Speaker 5: to be We need men to be men, because then
Speaker 5: I will ask DJ and B, how are you able
Speaker 5: to sustain your marriage for so many years?
Speaker 4: We don't talk about that. It's true, you know, and
Speaker 4: for aid.
Speaker 3: Twenty two years left, right, but we're able to you know,
Speaker 3: to talk about it.
Speaker 4: Yeah.
Speaker 5: So when I'm having these conversations and I'm and I'm speaking,
Speaker 5: I've never been married. So somebody would say, how the
Speaker 5: hell you get to talk about marriage if you ain't
Speaker 5: never been married?
Speaker 4: You got relationships?
Speaker 1: But then I'll say this, how does Steven A. Smith
Speaker 1: talk about the NBA if he ain't ever been in
Speaker 1: the NBA? Right.
Speaker 5: I've had certain situations though that had garnered a lot
Speaker 5: of attention by me saying, you know, an alpha male,
Speaker 5: but a real man. I've seen my father do this.
Speaker 5: He knew when to allow the woman to lead. We
Speaker 5: need men to start taking accountability as saying like, bro,
Speaker 5: you can't just keep having these fatherless children, bro, But
Speaker 5: we highlight them in music, we highlight them in you know,
Speaker 5: different aspects. It's like, okay, he a great this or
Speaker 5: great that. That's what Charleston White did. Still accountability, you know,
Speaker 5: and he shunned Dion. I'm like, but did Deon do
Speaker 5: anything different? If you was in his position, would you
Speaker 5: not try to put your son on? So you can't
Speaker 5: you can't be hypocritical to that.
Speaker 6: And it's not like it's not like his son not
Speaker 6: adult exactly, and he's put in his whole family like
Speaker 6: the well off media, that's his son.
Speaker 5: Like we put it's no different. Oh, I give you
Speaker 5: one even better. Why are we not talking about Sunday
Speaker 5: Night Football? Chris Collinsworth, you know who does the own
Speaker 5: field analysts? His son m with with coach and uh Harrison.
Speaker 4: Yeah, it's his son. But we don't talk about that
Speaker 4: about Chris Sims.
Speaker 1: Chris No collins Uh collins Worth in the son right,
Speaker 1: how do we hold how do we hold the the
Speaker 1: Lonzo balls and the Lamar balls to his standard when
Speaker 1: we've seen what Archie Manning did for his sons?
Speaker 7: Were you talking about basically we talk about nepotism and
Speaker 7: that's like Bill Belichick's son, both of his son's defensive
Speaker 7: coordinator and also safety's coach, Andy Reid for his son
Speaker 7: when they went to the Super Bowl driving drunk, whatever,
Speaker 7: but his son was on the coaching staff.
Speaker 1: But that's accountability.
Speaker 7: Get the coach down in Jacksonville. He brings his son
Speaker 7: in as a tight end. He make the team, but
Speaker 7: he gave him a spot.
Speaker 5: I'm not mad at that, but get account of bit, Like,
Speaker 5: let's start calling it what we're calling it and stop
Speaker 5: having these hold on, hold on, hold a shut up, no, Cam,
Speaker 5: don't say that. Let's keep talking about Dion Sanders. And
Speaker 5: it's not a black and white thing. It's more of
Speaker 5: like a real authentic thing. And when you I owe
Speaker 5: a service to the viewer, I owe a service to
Speaker 5: my community of people, my cond as. I would like
Speaker 5: to say, like they expect the honesty. But now I
Speaker 5: have to learn from the Larry I have to learn
Speaker 5: from the Oprah Winfrey's. I have to learn from the
Speaker 5: Shannon Sharps. I have to learn from, you know, everybody
Speaker 5: that has a night show, the jay Lenos of the world,
Speaker 5: and going back on and seeing how they were able
Speaker 5: to Charlemagne, the guys to ask these tough questions, very savvy,
Speaker 5: and that's pretty much what it comes down to, being
Speaker 5: a student of the game and holding people kind.
Speaker 4: Of y'all brothers are doing it great.
Speaker 6: I guess they didn't talk to y'all all day, man, right,
Speaker 6: make sure you check the I Am Iconic Tour and
Speaker 6: the I Am Athlete.
Speaker 4: Yeah, so we did a couple of cities.
Speaker 7: Now we feel like it's almost like a comedian of
Speaker 7: perfecting their material. So, you know, we have this idea
Speaker 7: of creating a live experience and so we were in Atlanta, Chicago,
Speaker 7: and we feel really good about it. And now it's
Speaker 7: time to what stand on business package.
Speaker 5: It doesn't make sense, but that doesn't negate the fact
Speaker 5: that we still got our individually owned ips, The Iconic
Speaker 5: saga Is creates his original content, the fourth and one
Speaker 5: Sports show.
Speaker 1: Funky Friday.
Speaker 5: You have h three productions that we know, I Am Athlete,
Speaker 5: Paper Route, things like that, and yeah, it's just gonna
Speaker 5: keep getting better and better. We'll be at you know,
Speaker 5: Super Bowl as well. Uh, just collecting data. I'll be
Speaker 5: on radio row at Fourth and one. I hope I
Speaker 5: can see dak I hope I can see Martin I
Speaker 5: hope I can see Jason McIntyre.
Speaker 1: I hope I can see brock parody. I hope I
Speaker 1: can see you know two a.
Speaker 5: Tongue of a lower because unlike a lot of people
Speaker 5: who just throw a grenade to leave shit, I'm pulling
Speaker 5: up with a knife.
Speaker 4: I mean, I gotta be real close to you. It's
Speaker 4: the best. Come on. I'd rather had a conversation with
Speaker 4: come on. That's why.
Speaker 6: That's why a lot of people in this space, I
Speaker 6: don't respect them. You too, really talking about folks talk
Speaker 6: to them.
Speaker 2: I had a conversation with them that that we appreciate
Speaker 2: you brothers for joining us. Y'all guys invited any time.
Speaker 1: You know that.
Speaker 3: So if you in town, pull on up. Just just
Speaker 3: come on up.
Speaker 5: No see, I'm gonna tell you like I told you know,
Speaker 5: uh Brandon, I ain't gonna keep doing freebiest, but you know,
Speaker 5: stretch up the next.
Speaker 1: Next time you gotta come on.
Speaker 4: Say less.
Speaker 1: You see what I'm saying.
Speaker 5: We can look I'm not I'm not saying that. They say,
Speaker 5: y'all gotta pay me what I am saying. Hey, just
Speaker 5: return to faith.
Speaker 2: And hopefully when we when we get our co hosts
Speaker 2: Whenever that happens, you know, we'll all come together.
Speaker 1: What happened?
Speaker 4: I thoroughly enjoyed the conversation you had.
Speaker 5: Hold on, hold on what happened before we get out
Speaker 5: of here? The people, the people I want to know.
Speaker 4: With what with? Just hilarious? Oh, I loved y'all. Conversation on.
Speaker 3: Conversation like y'all, that was a music conversation.
Speaker 1: What happened to?
Speaker 4: Just hilarious.
Speaker 6: On the Breakfast Club, y'all, Cam Newton and Brandon Man,
Speaker 6: we appreciate them so much.
Speaker 1: Breakfast wake that ass up her in the morning.
Speaker 4: The Breakfast Club
Speaker 1: MHM