Mere Mortals Book Reviews

As an expert reviewer I'm telling you that you will love this review, also because all your friends do and also because it's only here for a limited time!

'Influence' by Robert Cialdini is an uncovering of the shortcuts we use to make decisions (and how these can be highjacked). He list 6 'weapons of influence' (or 7 depending on your edition) which were derived from studies, training observations and 1st hand experience in sales/marketing...

Super logical arguments that are convincing but somehow feel like they are missing something.'The Most Good You Can Do' by Peter Singer details the philosophy of effective altruism and how it can be applied.

Super logical arguments that are convincing but somehow feel like they are missing something.

'The Most Good You Can Do' by Peter Singer details the philosophy of effective altruism and how it can be applied. There is a strong slant towards utilitarian ethics with a focus on maximising your individual impact whilst helping others. Specific examples are given of how this can change career paths, deciding on charity recipients and donating body parts...

A book that's chockas full of useful info, but that probably only needs to be deeply learnt once.

'The Social Leap' by William von Hippel is a basic overview of our evolutionary past to explain how/why we behave and interact with others. In this case 'we' can be families, communities, companies, nations, couples, etc...

A book that's chockas full of useful info, but that probably only needs to be deeply learnt once.'The Social Leap' by William von Hippel is a basic overview of our evolutionary past to explain how/why we behave and interact with others.

All in all this wasn't my favourite month of reading, but yet the reading will go on!In April 2022 we covered 5 books on this channel. My favourite of the bunch was 'The Social Leap' which gave me a decent revision of some evolutionary basics.

All in all this wasn't my favourite month of reading, but yet the reading will go on!

In April 2022 we covered 5 books on this channel. My favourite of the bunch was 'The Social Leap' which gave me a decent revision of some evolutionary basics. I was also surprised by how underwhelming 'Beowulf' was. I had heard about it a lot over my life up to this point and assumed it was an epic tale that would throw me into a completely new world...

We're onto the epics again and it's about time some Germanic was thrown in the mix.'Beowulf' by an unknown poet is a short poem written in Old English and set in Scandinavia (particularly modern day Denmark & Sweden).

We're onto the epics again and it's about time some Germanic was thrown in the mix.

'Beowulf' by an unknown poet is a short poem written in Old English and set in Scandinavia (particularly modern day Denmark & Sweden). It tells of 2 battles against monsters (Grendel and Grendel's mother) by the hero Beowulf as he seeks fame and glory...

The subtleties of translation of prose are enigmatic, so I'm glad it's not my job.'Borges On Writing' by Jorge Luis Borges is an edited transcript of a 1971 seminar in which Borges chats with colleagues and students about all things writing.