Smarter Podcasting: Making Podcasts Better

Are you struggling to come up with a name for your podcast? In the latest episode of Smarter Podcasting, I share 10 tips for choosing the perfect name for your show.

I discuss the importance of a niche-specific name, keeping it short and memorable, and incorporating humor or alliteration for added impact...

Are you struggling to grow your podcast audience and unsure how to take your show to the next level? Well then, you're in luck! 

In this episode, Niall shares 25 growth hacks to build your audience and connect with your community in JUST 25 minutes...

Are you ready to make your podcast content mind blowing and create a show that people will listen to? Again and again?

Learn how to create exceptional content by prioritizing the listener.

From putting the listener first and respecting their time to creating a listener persona, Mark Steadman from Origin shares with Niall share valuable insights into how podcasters can strengthen their connection with their audience and create content that resonates...

Three words all podcasters here... optimize for SEO. But what does that mean, how do you do it, and should you even bother?

Welcome to this controversial episode of Smarter Podcasting, where host Niall Mackay takes you on an journey into the world of podcasting and its power to transform businesses, with a strong focus on optimizing content for SEO...

Are you a podcast creator struggling to come up with fresh content ideas? This episode is for you! In this episode, the hosts discuss the importance of planning out content for your show.

Did you know that 50-75% of podcasts experience pod fade and disappear after only 10 episodes? Good planning can help keep your show going for 50 or even 100 episodes and beyond...

Want to start a podcast but think you can't afford? Find out how you can start yours with the minumum budget!

This episode is from Good Podcasting, by Brian Biedenbach from Summit City Studios.

In this episode of Smarter Podcasting, Niall is interviewed by Brian Biedenbach from Summit City Studios about how to start a podcast on a budget...

Are you a podcaster looking to grow your audience and measure the success of your show?

In this episode, we dive deep into the world of podcast analytics. From basic metrics like downloads and listener retention, to demographic and conversion data, understanding and utilizing podcast analytics is crucial for any successful podcast.

I share the importance of tracking retention rates, analyzing your metrics, and focusing on the metrics that truly matter for measuring success...

Podcasting has been revolutionized with the integration of AI technologies. Podcasters can now save time and produce better content with the help of AI tools. 

In this episode, we discover how AI can be used to enhance audio quality, generate show notes, and provide personalized content recommendations. We also explore Descript , an editing tool that uses AI-powered tools to generate voiceovers and speaker labels, and otter...

Are you considering starting your own podcast but have no idea where to begin? In this episode, we cover everything you need to know to get started on the right foot.

From choosing a topic and name to recording equipment and editing software, I've got you covered. I also discuss how to retain listeners, promote your show, and even monetize your podcast...

Thanks for listening to this brand new show, Smarter Podcasting. I’m Niall Mackay, the podcast guy and founder of Seven Million Bikes Podcasts. 

I’m a podcast fanatic, stand-up comedian, and teacher. My mission is to help you on this podcast journey with me!

Ready to start sharing your story and launch your own podcast? Don't let fear, lack of knowledge, or technical barriers hold you back any longer...