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episode 6: How to build $2m pipeline using content-led evangelism: Nick Bennett
➟ In this episode of The SaaS Sprints Podcast, Nick Bennet shares how he used event-led growth and evangelism with content to build a revenue pipeline of $2m in 1 month. Nick runs 26 events in one quarter. He is currently the Sr. Director of Event-led Growth and Evangelism at Airmeet. If you're looking to build a strong pipeline with events and content as your core pillar, then this episode is for you!
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00:00 - Intro
01:20 - Journey from field marketing to event led growth
04:10 - The rise of event led growth
06:30 - What is event led intent?
08:06 - How content works in events
09:11 - How Airmeet does 26 events a quarter
10:40 - Event KPIs
13:22 - How to apply the people-first mindset into action
15:30 - KPIs for an evangelist
21:10 - Rapid Fire Questions
25:43 - Connect with Nick Bennett on LinkedIn
26:00 - Parting msg: Haters hate, creators create
???? Connect with Nick Bennett????
➟ Linkedin
???? https://www.linkedin.com/in/nickbennett1/
???? Also, please listen to episode on:
➟ Apple
???? https://podcasts.apple.com/us/podcast/how-to-build-$2m-pipeline-using-content-led-evangelism/id1686734014?i=1000616701670
➟ Spotify
???? https://open.spotify.com/episode/5XLZXf8vEvOWNfliMQ1OYh
➟ Google Podcast
????https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9oaW5LU0FLdA/episode/ZWEzZTljYzktOGE1MS00YzJmLTk2ZTYtZTIzYzE0ZTc4YzVj
✨ ???????????????? ???????????????? ???????????????????????????? ✨ ????https://www.youtube.com/channel/UCqsjyAAFlGB7quLff-cW5-g/
➟ Subscribe to our newsletter 'The Sprinter' https://www.linkedin.com/newsletters/7063723586229858304/
???? ???????????????????? ???????????????? ???????????????????????????? ???? SaaS Sprints is a content marketing agency that helps SaaS drive revenue with content that ranks, brings qualified traffic, and converts. If you are looking for domain experts in SaaS to build your content strategy and also create content you can swear by, let's talk! No more dealing with project managers or junior writers without domain expertise. You talk to us, and we deliver -- without losing anything in the game of telephone.
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➟ Go from 0 to 25k in web traffic in 6 months | Jakub Rudnik | The SaaS Sprints Podcast | Ep #5 ????https://youtu.be/MkPwZKfRKk0
➟ Content and pricing lessons from customer churns | Andrus Purde | The SaaS Sprints Podcast | Ep #4 ????https://youtu.be/Xvv8EA0UfCg
➟ Guess the ClickUp core value Melissa Rosenthal chose ???? https://youtube.com/shorts/EQVy4omhM3g?feature=share
➟ ClickUp's framework to going viral with their videos ???? https://youtube.com/shorts/yyiCFk9GG7U?feature=share
➟ The Secret to ClickUp's Success Against Jira Revealed! ???? https://youtube.com/shorts/2II8J1pMqUY?feature=share
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➟ Linkedin ????https://www.linkedin.com/company/saas-sprints/
➟ Twitter ????https://twitter.com/SaaS\_Sprints #event #contentmarketing #evangelism
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