Expert Training & Management | Agile Product Management and Scrum
https://www.romanpichler.com/series/romans-product-management-podcast/
Double Vision: Choosing the Right Approach to Capture the Product Vision
The product vision plays a crucial part in achieving product success: It sets a shared direction and helps create strong alignment. Despite its importance, there are two competing views of what a product vision is and how it should be captured. In this podcast episode, I discuss the different approaches and explain which one I recommend.