Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners take away useful information and practical advice from a full roster of retail experts, influencers and leaders.
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Trek Bicycle Enters the Circular Economy With Refurbishment Program
In episode 425 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Eric Bjorling, director of brand marketing and public relations at Trek Bicycle, a global leader in the design and manufacturing of bicycles and related products. Listen in as Bjorling discusses the genesis of Trek Bicycle's new bike trade-in and refurbishment program, Red Barn Refresh (0:52)…