The Anthropology in Business podcast is for anthropologists and business leaders interested in learning more about the many ways anthropology is applied in business and why business anthropology is one of the most effective lenses for making sense of organizations and consumers. It is hosted by Matt Artz, a business anthropologist specializing in design anthropology and working at the intersection of product management, user experience, and business strategy. To learn more about the Anthropology in Business podcast, please visit https://mattartz.me.
https://anthropology-in-business-with-matt-artz.castos.com
episode 15: Margret Jaeger on Anthropology in Business with Matt Artz
In this episode of the Anthropology in Business podcast, Margret Jaeger speaks with Matt Artz about her career as a business anthropologist. Margret discusses her journey into anthropology and her current role in the research department at the Social Fund Vienna Education Center. She explains the challenges of introducing qualitative research methods in a predominantly quantitative-focused organization. Margaret also shares her experience in building a research team and the value of interprofessional collaboration. She emphasizes the need for anthropologists to have a holistic view of the world and their ability to understand and adapt to different contexts quickly. She also discusses her advocacy work in promoting medical anthropology in healthcare education and the importance of training local trainers to ensure cultural sensitivity and relevance.
About Margret Jaeger Margret Jaeger, an Austrian medical anthropologist, leads the research department at the Vienna Social Fund Education Centre. Her work focuses on the intersection of education and practice for care professionals, emphasizing the integration of anthropological insights into healthcare training. In addition to her primary role, Margret co-founded the Apply Club Health of the AAN-EASA, where she actively promotes the inclusion of medical anthropology in the education of health professionals. Her efforts in this area contribute to the broader understanding and application of cultural and social perspectives in healthcare training and practice. Key Takeaways- Introducing qualitative research methods in a predominantly quantitative-focused organization requires explaining the value and benefits repeatedly.
- Building a research team involves finding individuals with the necessary training and experience and providing them with opportunities for growth and development.
- Anthropologists have a unique ability to quickly understand and adapt to different contexts, making them valuable in various business sectors.
- Interprofessional collaboration is essential in healthcare and other fields to address complex problems and improve outcomes.
- Training local trainers is crucial to ensure cultural sensitivity and relevance in healthcare education.
- 00:02:00 Margaret's interest in anthropology and journey into medical anthropology
- 00:04:00 Challenges of finding a job in anthropology in Austria
- 00:05:00 Trends of anthropologists going into other business sectors
- 00:07:00 Importance of networking and support among anthropologists
- 00:08:00 Margaret's role as researcher number one in building a research team
- 00:10:00 Research focus on improving courses for non-academic nurses and care professionals
- 00:12:00 Challenges of getting buy-in and explaining the value of research
- 00:13:00 Supporting colleagues as a teacher and researcher
- 00:14:00 Challenges of building a qualitative research team and overcoming them
- Margret Jaeger on LinkedIn
- Apply Club for the Anthropology of Health
- AAN Apply Club Health on Linkedin
- Health Professions Education Special Interest Group of the Society for Medical Anthropology