Socially Unacceptable covers everything in marketing but with a twist. Instead of celebrating the success, we delve into those difficult moments and discover what founders and marketers did in the face of failure.Our hosts, Chris Norton, an award-winning PR blogger since 2007 and founder of www.prohibitionpr.co.uk, a top 10 PR and Social Agency, and business partner Will Ockenden, together have almost 50 years of digital marketing experience, and they uncover the untold stories from marketing experts who have had their share of mistakes and turned them around to inspiring moments.What sets Socially Unacceptable apart?Focus on failures: Instead of solely celebrating success stories, the podcast explores marketing fails, amusing mishaps and scary downfalls.Learning from marketing mistakes: By dissecting real-life fails faced by brand founders and expert marketers, the show offers valuable lessons and insights to avoid similar pitfalls.Insider tips: Guests with extensive experience share practical strategies and industry knowledge honed through navigating challenging situations...
https://prohibitionpr.co.uk/
Attracting Top Marketing Talent: Insider Strategies with Recruitment Expert Melanie Parker
Unlock the secrets to recruiting and retaining the crème de la crème of the marketing world with Melanie Parker, our esteemed guest who's an expert in the recruitment landscape. Melanie lays bare the harsh reality of an outdated educational system failing modern marketing needs, while we sprinkle in tales from my own recruitment playbook, emphasising why a strong portfolio and experience trump any unpaid internship. With Melanie's savvy insights, we chart a course for businesses to navigate the rough waters of the talent gap and come out on top.
Ever wonder how mid-sized companies can go toe-to-toe with the big dogs in the battle for talent? Melanie and ourselves shine a light on the strategic importance of a company's 'why' as we dissect how to craft an employer brand that resonates with the desires of today's job seekers, especially when it comes to remote work. We don't just stop there; we also tackle the thorny issue of AI in marketing, from automating the mundane to sparking a renaissance in creative thinking.
Our convo takes a turn down the culture corridor, revealing how current employees can be your best billboards and why a shift from rigid hierarchy to a flatter, more inclusive workplace is winning the day. And if you're curious about how professionals are championing a new work-life balance, or why the North is the next big thing for career movers and shakers, you'll want to lend an ear. So, sit back, press play, and equip yourself with the strategies to ensure that your marketing team not only survives but thrives in today's digital jungle.
Would you like to know if your social media and content strategy is perfect for 2024? Book a free 15-minute brand discovery call here and we will help you grow your brand today. And if you like the show, please leave us a review or even just a thumbs up is appreciated. Come on let us know you are there.....
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