Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners take away useful information and practical advice from a full roster of retail experts, influencers and leaders.
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How Jansport is Conquering the Mobile Game
Every year seems to be the year of mobile. However, JanSport implemented a new mobile first mindset for their redesign and it has helped the retailer nearly double sales via the platform. Carolina Gomes, Director of E-Commerce at JanSport, joined us on episode 58 of Total Retail Talks to discuss the company's recent web re-design,…