The SEO Mad Scientist

Welcome to The SEO Mad Scientist, where we dive deep into the ever-evolving world of SEO testing to bring you valuable and actionable insights. Join us as we uncover correlations between our latest experiments, algorithm updates, and industry shifts, providing you with the knowledge you need to stay ahead in the digital landscape. Curious about what we're currently testing? Interested in how our SEO experiments align with recent algorithm updates? Wondering about the implications for your own strategies? Look no further – we've got you covered. But that's not all. We don't just talk the talk; we walk the walk. Tune in as we candidly discuss our most recent testing results and the strategies that are making waves in the SERPs, helping you navigate the ever-changing SEO landscape with confidence. Whether you're a seasoned SEO pro or just starting out, if you want to stay on top of the latest developments in the industry, subscribe to "The SEO Mad Scientist" today! And hey, if you're an SEO aficionado or agency owner with insights to share, we'd love to have you as a guest on the show. Reach out to us – let's collaborate and elevate the conversation together!

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episode 224: AI’s Role in the Future + New Tools & Trainings for 2024: SEO Vault Episode 224


Highlights From The Episode:

  • Mark, Mike, and Sophie dive into the latest AP program and dashboard updates, unveiling tier discounts and signup notifications.
  • Explore the impact of AI on search and Google's future moves, while tackling the smart home privacy debate.
  • Question Google's tech trajectory and embrace the importance of taking shots and learning from failure.

SEO Discussion:

00:00 Introduction

02:08 Tiered discounts coming back to APP

06:15 Upcoming Valentine's Day Sale 

09:32 Better campaign recommendations with our new tool

17:35 Training plan updates for 2024

21:04 Google’s AI-powered Chrome update

28:55 The Role of AI in Reviews and Local Search

32:18 Smart Home Automation with AI & Privacy 

40:41 Google's successes and failures in recent years

45:47 Closing Remarks

Recent SEO News:

  • Why Google May Rank AI-Generated Content Over Original News
  • Google Launches AI-Powered Chrome Update For More Personalized Experience



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 January 31, 2024  49m