PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications.Produced by Global Results Communications Hosted on Acast. See acast.com/privacy for more information.
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episode 213: Keeping Creative and Rebranding Rite Aid Healthy Futures with Andrew Staub
Andrew Staub is a journalist-turned-PR-pro with 15 years in the communications industry. He is the communications manager for Rite Aid Healthy Futures, a nonprofit grantmaking organization affiliated with the Rite Aid retail pharmacy chain. Here, Andrew shares how he worked to rebrand Rite Aid Healthy Futures and why he wouldn’t let a multiple sclerosis diagnosis stop him from pursuing his goals.
Key Takeaways:
· The frustrations of being a writer
· Rebranding Rite Aid’s Healthy Futures initiative
· Andrew Staub's personal journey with multiple sclerosis
Episode Timeline:
1:10 The frustrations of being a writer
3:45 The joy of creative inspiration
4:55 How to keep the creative juices flowing
7:00 The challenges of paywalls in the news industry
9:45 Andrew’s solution to paywalls
10:50 The Rite Aid Healthy Futures rebrand
15:30 The Strengthening Cities initiative
16:55 The importance of doing good work in the community
18:00 Andrew’s MS diagnosis wouldn't stop him from pursuing his goals.
22:00 How having kids can change your productivity
This episode’s guest:
• Andrew Staub on LinkedIn
• Rite Aid Healthy Futures
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Hosted on Acast. See acast.com/privacy for more information.