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episode 1796: Audioboom sees revenue growth

[transcript]


This is sponsored by Podcastle. Create, Edit, Publish, and Grow your podcast -- all in one collaborative, AI-powered platform. Make your voice heard with Podcastle.

Visit https://podnews.net/update/audioboom-q124-revenue for all the links, and to get our newsletter.

  • Podcast monetisation company Audioboom released its Q1/24 financial results. The figures show an 11% year-on-year growth in revenue, continued EBITDA profit, and eCPM (revenue per thousand listens) of a record $52.17.

    • Things have changed - five years ago, the company’s eCPM was $23.77.
  • Production tool Alitu now includes “magic filters” to automatically remove ums, ahs, filler words and long silences. The company says its the result of customer feedback.
  • Equipment manufacturer RØDE has launched a number of new products at NAB 2024, which is taking place in Las Vegas currently. The Interview Pro microphone is a handheld wireless microphone with on-board recording; the company also announced an iPhone filming mount and magnetic microphone holder for iPhone.

Classifieds - your job or ad here

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  • Jordan Harbinger has jumped (back) into LinkedIn, and has been posting gems like how he advertises his podcast, the benefit of preparation, and much more.
  • Radio and podcast company Audacy has partnered with synthetic voice company ElevenLabs to “augment its existing programming and production workflows”.
  • In the UK, UniPodFest has been announced, at Birmingham City University. The event is on Jun 5; guests include George the Poet and “Trojan Horse Affair” host Hamza Syed.
  • Does anyone pay for podcast apps? How many subscribers has podcast app Pocket Casts got? The answer, they tell us: over 50,000.
  • Fiction podcasts are fundamentally incompatible with most podcast-listening apps, writes Evo Terra, highlighting the app functions that fiction podcasts need to work well. “We need our apps to work as well for fiction podcasts as they do “normal” podcasts,” he writes.

    • Meanwhile, Wil Williams suggests that nonfiction podcasts can learn from “the black sheep of podcasting” - they write that crossover episodes and promo swaps work very well, along with a wish for all to succeed.
  • A pop star wore a green hat. Meanwhile, a sports player danced to a song.
  • Further reading: “If you love podcasts, dump Spotify”, writes Alex Sujong Laughlin in Defector ...
Tips and tricks
  • Grow your podcast: 14 lessons from successful podcasters (Podwritten)
  • Got a lot of useful, evergreen episodes for your podcast? Get the most out of your content: make a blog post of some of the best, summarising the points, and linking to each episode. For an idea of how that might work... see above, because that’s what Podwritten did. Seemed to work!
The Tech Stuff

  • Podcasting 2.0 has a logo of its very own, which you’ll see beginning to be used across many different places including Podnews podcast pages. The clear, modern logo includes elements of an ear, the RSS icon, symbols typically used for podcasting and transmission, and is built from the characters “2.0”.
  • Andrew Grumet continues to work on his “wherever” audio player, which can now find RSS urls for itself.
  • Pocket Casts 7.61 (on Android and iOS) now supports “super-chapters” from Podcasting 2.0 and Podlove.
Podcast News
  • Right Answers Mostly has signed with AdLarge. The show, co-created and hosted by Tess Bellomo and Claire Donald, is the podcast on what you didn’t learn about in history class but wanted to, with an unfiltered deep dive into the stories absent from your school textbooks.
  • A special episode of Self Care Club drops today - the 500th episode. Guest host Anna Mathur will be interviewing the weekly hosts Lauren Mishcon and Nicole Goodman on the self-care practices and products that they recommend, after trailing more than 300 different ones throughout the show’s history, together with their best (and worst) bits, funniest and favourite moments on the show. The show is with Adelicious.
  • The Weekly Money Clip is brand new from CrossCheck Media and CenterClip, and aims to provide a comprehensive and diverse exploration of money-related topics, combining expert insights with individual experiences. It's with the Evergreen Podcast Network.

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