In this motivational podcast series fully powered by KristiesLab, Christina Khater and her team will take you beyond the lines on self-improvement strategies, the puzzle of motivation, leadership and the journey to self discovery. She and her team will share practical secrets of their entrepreneurial journey, life lessons and setbacks. They will be unlocking secrets of creating moments and experiences, leading teams and collaborating for the greater collective good in a 7-min inspirational talk.
https://kristieslab.com/
episode 11: Diversity and Inclusion in Marketing
In this episode, we explore how embracing diversity and fostering inclusivity is revolutionizing the marketing landscape. Through powerful case studies like Nike's "Dream Crazier" campaign and Coca-Cola's "Share a Coke" initiative, we showcase the transformative impact of authentic representation and meaningful engagement. From Saudi Aramco's "Inclusion is Power" initiative to Expo 2020 Dubai's theme of "Connecting Minds, Creating the Future," organizations in the GCC and Middle East are embracing diversity as a smart business strategy and driving positive change in their communities. Let's remember: inclusivity breeds innovation and authenticity is key. By championing diversity in our marketing efforts, we create a more equitable and empathetic world