Every Tuesday and Friday, tech journalist Kara Swisher and NYU Professor Scott Galloway offer sharp, unfiltered insights into the biggest stories in tech, business, and politics. They make bold predictions, pick winners and losers, and bicker and banter like no one else. After all, with great power comes great scrutiny. From New York Magazine and the Vox Media Podcast Network.
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Can engineered 'meat' replace hamburgers?
Impossible Foods CEO Pat Brown talks with Kara Swisher and Lauren Goode about the company's plant-based replacement for ground beef, the Impossible Burger, which is intended for people who love the taste and texture of meat — not for vegans and vegetarians. Brown says beef production has huge environmental consequences, while Impossible's process requires one-twentieth the land, one-fourth as much water and produces one-eighth as many greenhouse gases. Although the Burger is only available in certain restaurants now, he predicts that it will get far cheaper over time and will be cost-competitive with the cheapest ground beef in "two or three years."