On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.
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16. Build a more human internet, w/Caterina Fake (Etsy, Kickstarter, Flickr, "Should This Exist?")
Whatever you are when you're small gets amplified when you grow. So if you're starting any kind of online community (social media, ecommerce, crowdfunding), be careful what you cultivate. Caterina Fake has founded or invested in companies with interesting and influential communities — Flickr, Etsy, Kickstarter, Stack Overflow, even Blue Bottle Coffee. Her wise words for every founder: You have a responsibility to shape the community from day one -- because the tone you set is the tone you’re going to keep, even as you go viral.
Hear Caterina's own brilliant podcast, Should This Exist? https://shouldthisexist.com/
Read a transcript of this interview at: https://mastersofscale.com/caterina-fake-build-a-more-human-internet/
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