Mark Bouris speaks to business owners and entrepreneurs, finding out what makes them tick and their plans for growth. Some business owners are on the way up and enjoying new success, others are at a turning point. Mark digs into their stories and finds out why they set out to create their own path, their challenges and where they go from here. Based on his own personal experiences and learnings, he also passes on his own guidance on how to take their business to the next level. Hosted on Acast. See acast.com/privacy for more information.
https://mentored.com.au/homepage/shows/the-mentor/
episode 154: #155 – Todd Greenberg: The business of entertainment and Sport
“There's no doubt in my mind, the NRL is in the entertainment business.” I'm joined by National Rugby League CEO, Todd Greenberg, who gives us an enormous insight into how he leads the business of the NRL. We talk about how Todd worked his way from a cricket game development officer into the NRL CEO position, how his family life influences his leadership approach, and most importantly, we dig deep into the business approach of the NRL. Todd and I talk about the tapping into the soap opera of sport, the NRL's competitors in the entertainment space, and why fast-tracking the women's NRL competition was one of his smartest moves.
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Hosted on Acast. See acast.com/privacy for more information.