What do you do when "great" isn't good enough to grow your career or business? How do you stand out and move up in today's world? Join bestselling author (book named by 30 newspapers as one of "Ten Best Business Books" of the year) and Hall of Fame professional speaker Scott McKain to discover what it takes to create distinction in your career, business, and life!
https://www.blogtalkradio.com/distinct
Episode 42: Are you burying your distinctive point?
Looking at competitive websites, Scott McKain noticed they all said the same thing — yet, one had a very distinctive fact buried deep in the copy. Are you presenting identical information as your competition — or, are you standing out?