With more than 20 years of global channel experience, Sally serves as Coupa’s Alliances Vice President leading the development and implementation of Coupa’s Partner Connect program including the management of referral and CoupaLink Certified technology partners, and channel operations. Additionally she leads strategic channel marketing activities for the company including branding, positioning, communications, go-to-market strategy and customer acquisition programs. Sally also started a woman’s diversity and inclusion program at Coupa called Empower one year ago.