Personal Branding, Leadership, and Business Coaching tips every week! The Brands On Brands podcast with Brandon Birkmeyer is a top 10 branding podcast for executives, consultants, coaches, content creators & entrepreneurs! Learn how to build authority and position yourself as #1 in your industry from the world's top personal branding and content marketing experts. Looking to start a podcast? Check out the Podcast Branding Academy at: https://www.podcastbrandingacademy.com Your host, Brandon Birkmeyer, spent 18 years crafting the marketing and brand strategy for Forbes Top 100 Brands at the largest ad agencies in the U.S. Today, he is a personal brand and content creator business coach working with speakers, authors, coaches, consultants, executives, and other creators. Do you want a free audit of your online brand presence? Setup a free live chat with me at: https://www.brandsonbrands.com/coach
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episode 51: Staying Relevant in Corporate America | Ep. 051
In his interview with Brandon earlier this week (episode #050), sales expert Oren Klaff laid out why every entrepreneur and salesman needs their own “Winter is Coming”—Game of Thrones fans may know what he’s talking about. Essentially, you need to impress to your customer that a certain scenario or problem is inevitable, and that your product or service is the solution they need for when the time comes. But on that note, what solution do you have yourself when the winds of work change?
In this episode, Brandon takes an honest look at the shifting nature of modern work, discusses his old fears of irrelevancy, and explains how pursuing his own brand has afforded him a degree of independence.
The Finer Details of This Episode:
- Why big corporations might not be as well-prepared to deal with sudden changes and paradigm shifts as you might think.
- How the Internet and modern technology is changing the rules regarding standardization, specialization, and how rare or common your skillset is.
- The “journey of small steps” Brandon took to become less dependent on the corporate world and more viable as an entity on his own.
- If you have your own worries about adapting to the changing tides of business, or if you’ve actually successfully dealt with that turbulence, let Brandon know at brandon@brandonbrands.com!
Quotes:
“I needed to find a way to put myself out there in a way where I am no longer a resume—I am now a brand.”
“Think about how to start building your own personal brands before you have that decision made for you.”
Links:
Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com
Sign up for coaching at www.BrandsOnBrandsOnBrands.com/apply
Live Facebook FAQ every Wednesday @ 1PM PST https://www.brandgrowthlive.com
Join the Brand Growth Community on Facebook at www.brandonbrands.com/community
And please leave a rating and review on iTunes!