Inside Jobs is a podcast about in-house agencies and the people who lead them—featuring industry influencers, creative directors, and marketing executives from top global brands. Get to know the people and personalities who are shaping the in-house industry. Inside Jobs is hosted by Robert Berkeley, brought to you in partnership by the In-House Agency Forum (IHAF) and EKCS. Listener questions and comments are highly encouraged. Contact us anytime.
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episode 4: Ep. 4 - If There's a Will, There's a Way - Kelly Chmielewski, The Possibility Shop
In this episode of Inside Jobs, Kelly Chmielewski, Founder and CEO of The Possibility Shop, and ex-VP of PBS Creative Lab talks about her journey. Kelly was always focussed to work in Marketing. She led, inspired and cultivated the talent of a 30-person team to grow audience, engage customers and shine a light on the distinct value of the most trusted public institution in America, the #5 media company and a beloved legacy brand.Kelly oversaw consumer brand strategy and creative services vis-a-vis PBS Creative Lab, the in-house agency serving internal client partners and 350+ stations nationwide. She also explained how she implemented design thinking and conducted workshops to implement this practice organization-wide.
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This podcast is supported by the In-House Agency Forum and hosted by Robert Berkeley from Express KCS.