21st Century Resources for Marketing and Growing a Dog Related Business In today's economy there are thousands of dog trainers, groomers, kennels and daycares, pet sitters, dog walkers, and veterinarians that are seeing shrinking profits and even going out of business. Not only that but there are thousands more who are getting by just fine but would love to learn the skills to take their business to the next level. Six Figure Dog Business teachs the skills for marketing a business including: getting free publicity, website marketing, database marketing, increasing transactional value, referral programs, costly mistakes in marketing, etc. We’ll feature interviews with successful dog business owners, tutorials & call ins…. a great way for dog business owners all over the world to connect and learn what is working and what isn't, how to grow a business in tough times and how to stand out.
http://www.petliferadio.com/sixfigure.html
Six Figure Dog Business - Episode 82 Let's Talk Data!
Big Eye Agency is a large firm dedicated to helping businesses grow using cutting edge marketing and data. The agency recently did a study of pet owners to determine trends, how they're spending money, where they're spending money, and who is doing the spending. The results are a must have for anyone owning a pet related business.
In this episode I interview Adrian Tennant, the Vice President of Insights who headed up the study. You'll learn about additional products you can add to your service to make more money, what age groups are spending, how to target men or women in advertising, which advertising that consumers are paying attention to, and more.
EPISODE NOTES: Let's Talk Data!