Academics Henry Jenkins and Colin Maclay use their combined knowledge to dig deeper and ask more ambitious questions than most pop culture podcasts out there – not doing recaps or just remaining on the level of entertainment coverage. For them, popular culture offers resources for asking questions about who we are and where we are going, questions that can be political, legal, technological, economic, or social, but often cut across all of the above.
https://www.howdoyoulikeitsofar.org/
episode 50: Memes to Movements with An Xiao Mina
Welcome to December How Do You Like it So Far? fans! We can’t believe it ourselves, but we only have two more episodes left for the season! This week Colin and Henry are joined by An Xiao Mina, a scholar, activist and author of the book Memes to Movements: How the World’s Most Viral Media is Changing Social Protest and Power. In her new book, Mina discusses how memes can be considered a form of “street art” of the web where they are a prominent part of the discourse in today’s society. Her book unveils the transformative power of memes and wonders where the memetic culture will take us next. Any cat fans out there? Mina goes into depth about how the Internet is made up of cat memes! What about goats? She argues that these animals are gaining visibility as new regions gain greater access and voice online. Listen in as Mina talks about how memes were not created from marketing meetings, but emerged from playfulness and experimentation.