On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.
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56. How to start a revolution, w/Bitcoin pioneer Wences Casares (Xapo)
What if your idea is so radical that people have trouble grasping what it is — or even believing it won't harm them? Every founder believes their product is revolutionary – and the more revolutionary their product, the more reassuring they’ll need to be to get consumers on board. No one knows this better than Wences Casares, the trailblazing entrepreneur credited with bringing crypto to Silicon Valley (and convincing Reid himself). With his unicorn startup Xapo, a Bitcoin wallet, Wences aims to reassure the masses that Bitcoin isn’t as different or as dangerous as they may think. Cameo appearances: Linda Rottenberg (Endeavor), Anne Wojcicki (23andMe).
Read a transcript of this interview at: https://mastersofscale.com/wences-casares-how-to-start-a-revolution/
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