Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners take away useful information and practical advice from a full roster of retail experts, influencers and leaders.
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Product Innovation, Retail Stores Launch OROS Into Growth Mode
In episode 239 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Michael Markesbery, co-founder and CEO of OROS, a performance outerwear brand that features product inspired by NASA technology. In this wide-ranging interview, Markesbery discusses his inspiration for launching OROS, why product innovation is at the core of the brand's ethos, the digital-native company's decision…