Podcast Pontifications

You already know that you and your episodes need to be in/on the places where these new “rookie” listeners are already consuming podcast content. And you know that “being there” isn’t enough, but that you need to have your content live there, since that’s where the rookie listeners are living. And there’s no reason not to do so, because you can make a version of your podcast episodes that can comfortably live there.

Today I want to wrap it all together and point out why the feral hog or herded cats metaphor is right. And to convince you that the hub-and-spoke model is broken for podcasting.

Because downloading our shows media files or subscribing to our RSS feed isn’t required for people to enjoy our content. Too many podcasters either don’t know or forget this important fact.

Not that this will be easy. Yes, it’s going to mean not all of your listening activity is traceable. Well… big deal. Much of it isn’t already. 

And to do it right, we’ll need to make each of our media files customized to the destination platform. Until new technology comes along to help us that, we have to do it the hard way. And the tools we have today to help us distribute actively fight against customization. Boo.

This again makes my case that the future of podcasting is going to look quite different than the past of podcasting. Podcasters are in for some massive changes as we survive our way through podcasting’s existential crisis.

Three quick things:

• Tell me what you think of this episode wherever you are consuming this episode. If the platform you're using doesn’t allow for communication (too many don’t), go to Flick.group/podcastpontifications. It's totally free to join. You can talk to me and other listeners of the show as well to keep the conversation going.
• If you want to support the show and my efforts bringing you this kind of content 4x a week (except for holidays, obviously), go to BuyMeACoffee.com/evoterra and buy me a virtual cuppa. You can even buy me a coffee every single month if you like. 
• Or if you think you’d like my podcasting brain working with your organization’s podcast, get in touch with me: evo@podcastlaunch.pro and go to PodcastLaunch.pro to see a list of all the services my team and I offer clients all over the world.

Yes, this episode is something you should share. Thank you. Here’s where you can find a re-written in-depth article based on the audio of the episode that’s perfect for sharing: https://podcastpontifications.com/episode/podcasting-has-a-hub-and-spoke-problem

Podcast Pontifications is published by Evo Terra four times a week and is aimed at the working podcaster. The purpose of this show is to make podcasting better, not just easier.

Follow Evo on Twitter for more podcasting insights as they come.

And if you need a professional in your podcasting corner, please visit PodcastLaunch.pro to see how Simpler Media Productions can help your firm. Podcasting is our only business.

Mentioned in this episode:

Support For Abortion Rights

While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what’s best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions. Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn’t be determined by location, and it shouldn't be the privilege of a small few. You can help by donating to local abortion funds. To find out where to donate for each state, visit donations4abortion.com. If you or someone you know needs help, or if you want to get more involved, here are 5 resources: 1. ShoutYourAbortion.com is a campaign to normalize abortion. 2. DontBanEquality.com is a campaign for companies to take a stand against abortion restrictions. 3. Abortion.cafe has information about where to find clinics. 4. PlanCPills.org provides early at-home abortion pills that you can keep in your medicine cabinet. 5. Choice.CRD.co has a collection of these resources and more. We encourage you to speak up! And spread the word.

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy
Chartable - https://chartable.com/privacy
Podsights - https://podsights.com/privacy