Go Behind The Numbers for What Matters Most In Business. It‘s an axiom in business that ”you can‘t manage what you can‘t measure.” Business performance and business valuation is all measured by the numbers. While Dave has spent a great deal of time ‘inside‘ the numbers, he has learned that the real stories and lessons-learned occur ‘behind the numbers.‘ Join business valuation expert and best-selling author, Dave Bookbinder and his guests as they go Behind The Numbers to understand what matters most in business. Want to be a Guest? If you or someone you know would like to be a guest on Behind The Numbers, connect with us here: https://linktr.ee/BehindTheNumbers and someone will get back to you about scheduling. If you find the content to be valuable, please subscribe and leave a rating. About Dave: Dave and his team conduct valuations of businesses, intellectual property, and complex financial instruments for a host of strategic objectives. Clients served are companies of all sizes, public and private, in various industries and geographies...
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episode 164: Build and Protect Your Brand - Sean McConnell
Building a successful brand is only one part of the brand development process – that brand requires proper legal protection as well.
Dave Bookbinder goes Behind The Numbers with Sean McConnell, Senior Attorney at Pepper Hamilton.
In this episode Sean shares his unique experiences in building and protecting brands and intellectual property assets.
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