Welcome to The Knowledge Catalyst! In this podcast, we help small business owners accelerate their growth by using knowledge as a strategic asset. Our show is focused on discovering hidden knowledge insights small business owners and entrepreneurs can use to build stronger customer relationships, create better products, and increase profitability.
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The Impact of the Internet on Retail Marketing Strategies
The communication channels to the consumer have expanded in number as
well as complexity with the global expansion of the Internet and related
information technology based products and services.