The official podcast of the Indian marketer, author and podcaster Yaagneshwaran Ganesh, popularly known as Yaag. Yaag is a self-experimenter and a philosopher at heart who shares his experiences and philosophies on marketing, startups, writing books, running podcasts, and more.
https://the-yaag-project.simplecast.com
episode 31: It’s nonsense to ask people to subscribe to blogs
If you are in the SaaS content marketing world, you may or may not agree with what the title calls for. In this episode, Yaag and Manish discuss how the push to content subscription impacts consumption, and what can be done to improve the content experience in real time.