The How-to Entrepreneur

Interviews with the world’s most successful entrepreneurs. We sit down with entrepreneurs and those responsible for scaling businesses behind the scenes. Those who have paved their own paths in life, and have built a business they are proud of. We do not exclusively interview millionaires - this is not what entrepreneurship is about. Entrepreneurship is about building something for yourself and creating a community around it. The guests we bring on come from all walks of life and all have distinct entrepreneurial journeys. Our podcast is a platform for listeners to hear real stories, real experiences, and real advice. This is T.H.E. Podcast.

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episode 104: Pickle Power VP Global Sales and Marketing Filip Keuppens Shares How They've Won The Brand War Through Global Reach


Pickle Pioneer & VP Global Sales and Marketing of The Pickle Juice Co. Fillip, in the last 10 years has more than the 10x Pickle Power product based company he's chosen to call home.

There are specific strategic moves a business owner can make in the USPTO world of trademarks and patents to ensure no one can copycat your product or even use specific words for their businesses name or product's label! The brand's Kleenex, BandAid, and Thermos all have this in common with The Pickle Juice Co. 

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 February 13, 2021  51m