Stella Bugbee, New York Magazine editor at large, talks about how the newest trend in New York fashion is all about New York itself with more people donning merch from their favorite local haunts, bookstores, restaurants and cultural institutions.
Zizmorcore, noun: a style of dressing that involves wearing merch from places that are truly authentic to New York.
Origin: The Dr. Zizmor subway ads of yore, which feel specific to a time and place in NYC
We're talking to @stellabugbee abt the trend. Call in: 646 435 7280 pic.twitter.com/YChrClh8aB
@BrianLehrer A little beat up but treasured. pic.twitter.com/gi1gvIrlay
— Susan Barth (@Susannyc19) March 5, 2021Ultimate Ziz -- Katz's Deli t-shirt -- "Send a Salami to Your Boy in the Army." Must be pronounced with NY accent to rhyme.
— Jeff Ward (@toadsalad17) March 5, 2021@BrianLehrer my son Simon keeping it local an original Snowman (Washington Heights graffiti guy star) custom slimed yankee hat #zizmorecorepic.twitter.com/euW4DnypKY
— Tom Sanford (@uberkunst) March 5, 2021fairway harlem hat! pic.twitter.com/ygL9pOvhEG
— Anjuli Raza Kolb (@anjulifatima) March 5, 2021pic.twitter.com/sJmqUMcr3s
— Mike Sandmel (@mikeysandmel) March 5, 2021