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episode 110: Leading DTC Gut Health Supp Brand BIOHM Health Founder Afif Ghannoum Talks Space Leadership, Entrepreneurship, and The Come Up!
Biotech Lawyer and Entrepreneur. If you've ever considered taking a pre or probiotic at any point then you've probably seen the name BIOHM Health around. Since 2016, Afif and his father Dr. Ghannoum have gone from the innards of the lab to the front runners for 21st century gut-health.
Their above average tasting products and long form content have been winning over consumers since the product launched and catapulted them into success. Afif shares the marketing, decision to stay away from retail, and even how they were able to find their own personal unicorn amongst the sea of ig'ers without any out of this world approach.
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