I explore various topics ranging from marketing, branding, success, failure, personal excellence, mindset and more - either by sharing my own experiences or by interviewing people. This show will inspire you and challenge you to create a better version of yourself so that you can build your influence, deepen your impact, serve your audience better and move their business needle in a meaningful way.
https://www.makarandutpat.com
episode 25: You're Either On Offense or Defense- How do you BREAK THROUGH wherever you're at?
In this episode, we have Makarand Utpat, an award-winning book author, speaker, business advisor, and social entrepreneur. His expertise in different topics such as digital marketing and personal development is sought out by others who wanted to turn around crises or conflicts into opportunities. Today, Makarand shares about an attitude of having the right mindset, making sure that we don't take things for granted for what we have.
Two Categories of Journey
[0:47]
Number one is the offense and the second one is defense. Defense is the circumstances not conducive enough for you to take the next step, let other people drive your journey to some degree, or self-imposed barriers that you have are prohibiting you from taking that next step.
[1:19]
The other part of the defense is that while the self-image may not an issue but these people are stuck because they are non-existent to their audience. They are not discoverable to their target market. That's where I come into picture where I will get them found and discovered on social media and internet.
[2:10]
The offense, business owners, a lot of successful people that we observed on social media have a master a great deal of following authentically. And the reason they can do that is that they have delivered immense value. They're proactive, energetic, and know the price that someone has to pay to achieve certain things. So the journey is not easy.
Rays of Hope
[3:51]
There are certain people in your niche; your field has succeeded, which means you can also succeed.
[4:11]
In terms of remaining stuck, we sometimes feel that we are the only ones who have been dealt with the evil hands. And when you put yourself out there with these people, the stories you hear on the internet, on social media allow you to broaden your perspective, permitting you to broaden your mindset and attitude.
Go to https://www.makarandutpat.com/ to ignite your digital marketing potential and get you started getting visible for your business, growing your brand, building high-performing teams, and turning goals into reality.
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