Inside Jobs is a podcast about in-house agencies and the people who lead them—featuring industry influencers, creative directors, and marketing executives from top global brands. Get to know the people and personalities who are shaping the in-house industry. Inside Jobs is hosted by Robert Berkeley, brought to you in partnership by the In-House Agency Forum (IHAF) and EKCS. Listener questions and comments are highly encouraged. Contact us anytime.
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episode 30: Ep. 30 - Where the Magic Happens - Scott Jackson, Universal Orlando
In this episode of Inside Jobs, we learn that wizards and wonderment are all in a day’s work for Scott Jackson. Retrace his journey toward building the in-house agency for Universal Orlando, fine-tuning their creative process, and navigating his team of 100+ through the pandemic. Before landing several dream jobs in central Florida’s booming hospitality scene, Scott kicked off his advertising career doing it all for smaller agencies and building a broad range of skills along the way. Hear what he says are the three pillars for running an internal agency, plus added wisdom Scott wants every in-house leader to know.
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This podcast is supported by the In-House Agency Forum and hosted by Robert Berkeley from Express KCS.