I explore various topics ranging from marketing, branding, success, failure, personal excellence, mindset and more - either by sharing my own experiences or by interviewing people. This show will inspire you and challenge you to create a better version of yourself so that you can build your influence, deepen your impact, serve your audience better and move their business needle in a meaningful way.
https://www.makarandutpat.com
episode 38: Life Without Social Media
In this episode, we have Makarand Utpat, an award-winning book author, speaker, business advisor, and social entrepreneur. His expertise in different topics such as digital marketing and personal development is sought out by others who wanted to turn around crises or conflicts into opportunities. Today, Makarand shares his insights about Dr. Cal Newport’s TEDx talk about social media.
[01:56]
According to AudienceBloom, a 2014 study was conducted that by the year 2020, social media usage will be dominated by demographics who will not remember the time before social media happened.
[02:27]
There are currently 2.46 billion social media users worldwide and is expected to rise by 500 million in 2020 based on the statistics from a study conducted in 2017.
[03:04]
Dr. Cal Newport has three points on why social media is bad:
1. It creates a negative impact on productivity in terms of efficiency and effectiveness.
2. It gives rise to loneliness and anxiety.
3. It affects people’s attention span in terms of using a multitude of social media platforms
[04:18]
Social media is merely a tool innovated to better ourselves. As long you remain in control, there strategies and approaches you can take.
Go to https://www.makarandutpat.com/ to ignite your digital marketing potential and get you started getting visible for your business, growing your brand, building high-performing teams, and turning goals into reality.
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