The best disruptors are focused on customers, not products, they use technology rather than fear it, they create new opportunities often where regulations don't exist and they are backed by those with deep pockets and an appetite for risk. Colin Cullis presents stories of Business Unusual - those people and companies driving the next industrial revolution. The associated articles and videos are available here
https://www.702.co.za/features/110/business-unusual
What Zoom did for office workers, OnlyFans did for sex workers
OnlyFans can be described as a relatively new service made up of existing older services to satisfy the oldest service.
It is a platform for content creators that has photos like Instagram, videos like YouTube, and posting and messaging like Facebook and Twitter. It charges a subscription like Patreon. Creators and fans can supply a wide variety of content across many subjects, but for the most part the content is adult related. Most of the creators are women, most of the fans are men and since the start of the pandemic it has allowed many adult industry workers to maintain or increase their income.
It had grown to two million creators, had 130 million users and revenues of over $5 billion. Not bad for a company that was only started in 2016 and effectively has just 4 shareholders.
Fans are happy, creators are happy, owners are happy - what could go wrong?
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