Personal Branding, Leadership, and Business Coaching tips every week! The Brands On Brands podcast with Brandon Birkmeyer is a top 10 branding podcast for executives, consultants, coaches, content creators & entrepreneurs! Learn how to build authority and position yourself as #1 in your industry from the world's top personal branding and content marketing experts. Looking to start a podcast? Check out the Podcast Branding Academy at: https://www.podcastbrandingacademy.com Your host, Brandon Birkmeyer, spent 18 years crafting the marketing and brand strategy for Forbes Top 100 Brands at the largest ad agencies in the U.S. Today, he is a personal brand and content creator business coach working with speakers, authors, coaches, consultants, executives, and other creators. Do you want a free audit of your online brand presence? Setup a free live chat with me at: https://www.brandsonbrands.com/coach
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episode 201: Fanocracy with David Meerman Scott | Ep. 201 (Rebroadcast)
Today's guest is someone I have really wanted to talk to for a while, and we’re going to be talking about fandom together. His name is David Meerman Scott, and he's got a book that recently came out called Fanocracy.
David is internationally acclaimed marketing and sales strategist, author, and keynote speaker. Now he's here talking about how fandoms can be built into the community, into the fabric of your business so that you can figure out how to connect better with your customers, build your stronger brands and businesses, and move them forward.
HIGHLIGHTS:
- Discover why people want to connect with your brand
- Learn how to create a human connection
- Find out how your passions support your fans
QUOTES:
"I believe that the pendulum has swung too far in the direction of superficial online communications at a time when we're just so eager for true human connection."
"We all have ways that we relate to the things that we're a fan of. As fans, we feel ownership over the things that we're a fan of."
"The idea of breaking down barriers is how can you let people into your inner sanctum? How can you give them a peek at something that they're not normally able to see?"
CONNECT WITH DAVIDwww.davidmeermanscott.com
RESOURCES
Podcast Branding Academy
Free Guide: Convert 1 Hour into 1 Month of Content
MORE ADVICE AND INTERVIEWS
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Talk soon!