Join author and screenwriter Mark Stay with coach and entrepreneur Mark Desvaux, as they discover the secrets to writing a bestseller and challenge themselves and you to write, market and self-published a bestselling book in just one year. Each week, they are guided by and interview million-selling, chart-topping authors, publishers on the inside, editors, agents, social media specialists, and many more big names who play a part in the bestseller process. From the writing to marketing, plotting to publishing, learn the secrets to help you write your way to the top of the charts.
https://bestsellerexperiment.com/
episode 67: Publicity secrets revealed
On the day the Two Marks land a big feature in Publisher's Weekly, they talk with top publicists Elaine Egan, Lauren Woosey and Virginia Woolstencroft about interview tips, creating a buzz around your book, how to recognise the hook of a good publicity story, what makes a great pitch, and we discover the dos and don’ts of a great press release.
http://www.bestsellerexperiment.com