PR 360

PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications.Produced by Global Results Communications Hosted on Acast. See acast.com/privacy for more information.

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episode 135: The Right Way to Create Blog Posts and Email Newsletters


In This Episode…

Blogs and email newsletters can be a lot to handle. We talk about how to do it all with Momina Asif in this week's PR 360 episode. Momina is a freelancer with expertise in email newsletters and blog posts


Episode Timeline

·      [01:20] Are you a coffee or tea drinker?

·      [01:35] Do you have any favorite teas?

·      [02:11] What is truck driver tea?

·      [02:33] Can you summarize your expertise?

·      [03:33] Should PR pros create blog posts in 2022?

·      [05:14] Where should businesses post their blog posts?

·      [06:40] Should you add different forms of content to your blog post?

·      [09:14] Are we going to see long-form and short-form blog posts?

·      [10:53] How do you get started writing a blog post?

·      [12:13] How important are email newsletters for brands?

·      [11:22] Have PR pros had to create a different way to do product launches?

·      [12:57] Have strategies changed regarding internal communications?

·      [14:15] What type of content is the most engaging for email newsletters?

·      [16:35] What type of stats do you look at for email newsletters

·      [17:47] Are there any strategies for getting the highest open rates?

·      [19:20] Keep people curious?

·      [20:14] Will there be anything that replaces email newsletters or blog posts?

·      [21:46] What is your pet peeve when it comes to email newsletters?

·      [23:15] Do not be boring or unoriginal

·      [23:24] Fun question: What blog post do you wish you would have written?

·      [24:00] Where can people find you?

·      [24:27] Final thoughts


Our Guest Today:

·     Momina was our guest today.


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Hosted on Acast. See acast.com/privacy for more information.


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 August 24, 2022  25m