In unserer Podcast-Reihe präsentieren wir Ihnen spannende Interviews aus der Welt der Markenkommunikation und des Designs. Aktuell, informativ und am Puls der Branche. Mit interessanten Persönlichkeiten, Machern und Entscheidern. Mit relevanten Themen, die alle angehen – wie digitaler Wandel, Nachhaltigkeit und fortschreitende Globalisierung.
https://www.ndion.de
episode 24: Dorte Mandrup | What makes a sustainable building? (English episode)
Dorte Mandrup on the challenges of sustainable architectural performance.
Three key insights:
1) CO2 emissions are not the only indicator for sustainability in buildings. It is also about creating identity with which the users of a building associate themselves and integrate it in their lives for a long time. Also nowadays architects have to think about future possible concepts of use of a building when designing for the present.
2) Architectural firms today need to position themselves differently and more broadly through specialists in order to meet the new challenges.
3) An open source understanding of knowledge transfer in sustainable building is needed. The currently observable decentralized reinvention of sustainable strategies in the industry prevents the necessary speed.
||||| Quotes |||||
“When you build you know you are interfering into the environment in so many ways. Therefore every aspect of a building has to be meaningful.”
“You have to understand that you will need to reuse the building and how are you going to do that.”
“It’s not enough to be sustainable or to have a low or zero CO2 footprint. If you want to build something it has to be important for a community, for a context.“
“There is no quick fix in sustainability.”
||||| ABOUT |||||
???? In the ndion podcast, the German Design Council invites interesting people from various industries and talks to them about topics from the field of tension between design, brand and innovation. They ask about the current challenges in transformation, about megatrends and micro-tools, about lessons learned and the most important dos and don'ts.
||||| PEOPLE |||||
???? Dorte Mandrup, Creative Director & Founder at Dorte Mandrup I Danish Architect I Adjunct Professor– https://www.linkedin.com/in/dortemandrup/
???? Host: Martin Pauli, Associate Director Strategy & Insights Circular Economy, Sustainability, ESG I Global Circular Economy Services Leader -- https://www.linkedin.com/in/martin-pauli-1aa06974/
||||| CHAPTER |||||
ab 00:00 | Introduction
ab 03:20 | Can architects contribute to tackle climate change?
ab 06:37 | How to convince clients about the value of sustainability
ab 10:35 | How to define what makes a sustainable building
ab 15:02 | Design visions: value and functionality
ab 20:14 | How will architecture evolve and adapt to global changes?