Insights and learnings from leaders and experts in Web3, AI, and Entrepreneurship I am your host Bernhard Neumann, Branding & Business Strategist from Munich, Germany. I am a former professional golfer turned ambitious solopreneur. Sharing tips and strategies along my journey of embracing technology to create value & wealth ???????? Passionate about Web3 & AI Contact me via LinkedIn (bernhardneumann1), Twitter (bernhard_eth) or email: contact@bernhardneumann.com
https://www.bernhardneumann.com
episode 24: E24 - Brands entering web3 need to get this right | Bernhard Neumann
Podcast ????: Brands entering the web3/NFT space need to get this right
In this episode, I want to share one crucial success factor for brands entering the web3 and NFT space. You want to know this.
Have a business case
Many brands make the mistake of entering web3/NFTs as a test. I get why one would do that. The whole space is still one big experiment. Nevertheless, it is the wrong approach for brands. The correct approach is to think about it as a business case.
This is a shorter episode (around 7 minutes). So your perfect dose of web3/NFT knowledge on a Saturday. Please enjoy.