A podcast about pivoting for startups. CTRL SHIFT is a podcast about people who changed the world by changing their perspective. Every start-up goes through periods of being stuck. We believe the key factor in successfully overcoming them is being able to shift: focus, goals, approach, or even to shift altogether to another area. In each episode we tell the story of a shift that we think is a good example - if not, then at least a good lesson for entrepreneurs. We explore all the surprising twists and turns along the way, how talent in one field can turn out to be just what’s needed in another, how to make a successful U-turn when needed; and how, at the end of the day, adaptability is crucial in both business and life.
https://sites.libsyn.com/427367
episode 1: The Research Shift: From IVF to The Pill
An american biologist Gregory Goodwin Pincus was the first scientist to experiment with in vitro fertilization and even achieve some level of success. But his legacy turned out to be the exact opposite. In collaboration with femisists Margaret Sanger and Katharine McCormick and a gynecologist John Rock he invented and brought to market the first oral contraceptive pill. How did such a U-turn happen?
This podcast is made by libo/libo podcast's studio and Humbleteam. Humbleteam designs successful digital products for startups and enterprises in all business sectors on land, at sea and in space.
https://humbleteam.com
https://libolibo.me
Additional materials:
Podcast «Hormonal»: https://helloclue.com/podcast/hormonal-podcast-clue/happy-birthday-birth-control
Podcast «99% invisible»: https://99percentinvisible.org/episode/repackaging-the-pill/
This episode came about thanks to:
Author - Elena Chesnokova
Editors - Anastasia Yakubovskaya, Andrey Borzenko
Producers - Kirill Sychev, Anastasiа Sobova, Ksenia Krasilnikova and Lika Kremer
Sound engineer - Yuri Shustitsky
Jingle author - Kira Weinstein
Special thanks to Anna Filippova and Sergey Krasotin for their help.