All Things Video

Oscar Hoglund is the Co-Founder & CEO of Epidemic Sound, which provides production music licensing to more than 85,000 customers across 200 countries. He also co-founded the Scandinavian MCN United Screens and serves on the board of children’s entertainment company Toca Boca. In this episode, we explore Oscar’s path to entrepreneurship, the importance of tactics in addition to strategy, and the Scandinavian startup scene. Oscar offers insight into the launch of United Screens and its recent investment round, and we look extensively at Epidemic’s involvement in the evolution of the digital music space. They may be known as the “bad boys” of the music industry for creating a music ownership model that eliminates middlemen and royalty reporting (what Oscar calls a “Spotify for business”), but Epidemic Sound makes no apologies. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Subscribe for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He currently serves as the SVP, Growth for Bent Pixels, the premier technology provider for the world's leading video networks and next-generation media companies. OUR SPONSOR This episode is brought to you by Epidemic Sound, the company reimagining music licensing for the digital age. Epidemic’s library contains tens of thousands of tracks that you can license a la carte or on a subscription basis. Unlike other music licensing companies, Epidemic Sound owns its entire catalogue and makes tracks available via one straightforward license to cover all your needs, worldwide and in perpetuity – no more headaches around usage reporting, performance royalties, or murky rights ownership. It’s better for the artists and better for you, the creator. So whatever your music needs, www.epidemicsound.com has got you covered!