Code Story

Their tech. Their products. Their stories. In a tech startup, how do you get from an idea on the back of a napkin to a fully functioning product? Code Story is a podcast featuring tech leaders, reflecting the roads they travelled and the products they created. On the show, we interview tech visionaries, digging into the critical moments of what it takes to change an industry, and build (and lead) a team that has your back. Hosted by Noah Labhart, this show is a window into the digital startup world. In their own words, tech veterans share what it feels like to create a world class product, how to recover from critical mistakes, and how to scale your solution to the masses. This podcast is for the tech leader, CTO, CEO, developer, software architect, startup leader, disruptive visionary - or the curious minded individual, who wants to know what a builder goes through in creating world changing technology.

https://codestory.co/

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episode 17: S7 E17: Nora Jones, Jeli.io

Nora Jones has been in tech her entire career. She originally thought she was going to get into hardware, but was always focused on reliability and safety. She has quite the track record, in regards to companies she has worked for - Jet.com, Netflix, and Slack. She lives in Denver, and likes to get outside and do dangerous activities (post studying the risk of course). She loves to ski, and really digs Telluride and Steamboat when she can make the drive.

Through her time at other companies, Nora realized that the industry spends little time looking back on our past mistakes. She figured out that there was a solid market for people wanting to understand their incidents better, and started building something on the side, which eventually became her focus.

This is the creation story of Jeli.io.