Welcome to Consciousness Beyond The Product: A podcast special discussing the fashion industry and picking apart important topics that can no longer be overlooked. Once a month we will give you an overview, share insightful conversations with industry experts and professionals as well as summarise key takeaways for you. Hosted by Sabinna Rachimova, the founder of the fair fashion brand SABINNA, each episode will feature brilliant guests. We are excited to share this platform with a diverse selection of industry opinion leaders and are looking forward to hearing their thoughts on the topics we will discuss. As part of this podcast special we will be discussing topics such as Sustainability beyond the product, Inclusivity and Fashion & Technology. You can expect a new episode every month - let's showcase voices not products, shall we? For any questions or feedback get in touch with us via Instagram @sabinna_comÂ
https://rhnqll.podcaster.de/cbtp
episode 1: Sustainability Claims & Validations
The topic of this episode is Sustainability Claims & Validations.
How can sustainability comms be made appealing to the consumer? Which sustainability claims do customers care most about? And what can the industry do to ensure a clearer understanding of sustainability claims?
For this episode, we were joined by Jie Zhou, Bianca Foley and Liv Simpliciano.
You can find out more about Jie Zhou and the report on https://www.cisl.cam.ac.uk/directory/jie-zhou-programme-manager-sustainability-hub-and-accelerator-team and on https://www.cisl.cam.ac.uk/resources/publications/net-zero-business-transformation-framework-accelerating-change-era-turbulence
You can find out more about Bianca Foley on https://biancaffoley.com/ or on Instagram @biancaffoley
You can find out more about Liv Simpliciano, Fashion Revolution and the Good Clothes, Fair Pay campaign on https://www.fashionrevolution.org/good-clothes-fair-pay/ or on Instagram @fash_rev
You can find out more about SABINNA on www.sabinna.com or on Instagram @sabinna_com