PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications.Produced by Global Results Communications Hosted on Acast. See acast.com/privacy for more information.
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episode 153: How to Get Rewarded by Being Ahead of the Curve with TikTok Ads Expert Ashley Wright
In This Episode… Check out the latest episode of PR 360 to find out everything you need to know about TikTok ads. This week’s guest is Ashley Wright, an expert in the field of TikTok ads as well as the Founder of Smash Cactus Media. Ashley shares his insights on how to create engaging TikTok content and generate ROI for your brand. Don't miss out – subscribe now and be sure to tune in every Wednesday! Key Takeaways: - The importance of data when running TikTok ads - The difference between running ads on TikTok vs. other platforms - The importance of creating engaging content for TikTok ads - The future of TikTok ads Episode Timeline · 01:03 - Are you a coffee or tea drinker? · 01:54 - Can you summarize your expertise to our listeners? · 02:51 - What is the most engaging content on TikTok? · 04:16 - Should you rethink how to create ads on TikTok? · 06:33 - Is the three second ad rule the new billboard 10 words ad rule? · 07:55 - What are the pros of doing TikTok ads? · 09:39 - Should brands keep in mind that a new social network always has great reach? · 11:28 - Will horizontal videos change the way ads are made on TikTok? · 12:12 - How do you create effective ads on TikTok? · 14:42 - How long should you run your TikTok ad? · 16:02 - Should you use similar video tools or more professional tools for your ads? · 17:02 - What should you not do when creating videos for TikTok? · 18:25 - Should PR pros try influencers' marketing first, then do ads? · 20:07 - What's going to be the future of TikTok? · 21:16 - If you could create a new TikTok channel, what would you post? · 22:00 - Where can people find you online? · 22:23 - Final thoughts Our Guest Today: ● Ashely Wright was our guest today. Subscribe and Leave a 5 Star Review: https://pod.link/1496390646
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Hosted on Acast. See acast.com/privacy for more information.