The Launch Your Farm Podcast brings you the best and the brightest in the real estate world as they share their insights, successes and strategies with geographic farming. Hosted by Ryan Smith. If you are looking for the best interviews about real estate farming, then look no further! Find more great content at http://www.LaunchYourFarm.com
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episode 102: Episode 102 - Grant Findlay-Shirras - Launch Your Farm - How To Become A Local Leader And Connect With Your Community
How To Become A Local Leader And Connect With Your Community
http://www.LaunchYourFarm.com/Episode102
Welcome back to our 102nd episode of the Launch Your Farm Show where I interview Grant Findlay-Shirras with Parkbench and the Become A Local Leader Podcast.
Today Grant shares how he got into the real estate marketing world, kind of by accident after working in the fitness space. Grant ended up building a marketing machine with his wife for her real estate business and quickly realized that other agents could benefit.
That led Grant to build Parkbench, which has quickly become one of the top marketing platforms for real estate agents by building a platform for hyper local content and helping agents become local leaders in their community.
In this episode Grant and I talk about:
· Why he focused his attention on helping agents help local businesses make more money and how that translates into more transactions for the agents.
· Grant shares how taking a community first approach can lead you to become the local leader very quickly and build relationships you never thought possible.
· What type of content drives consumers and how you can leverage content to position you as the local expert and ambassador in your farm.
· A SUPER easy way to add value to local businesses in your farm that helps separate you from the competition which makes it even easier to book more appointments.
· How being a local expert can help you convert more appointments and gets buyers and sellers chasing YOU rather than the other way around.
· Plus a ton of other ideas that you can use to grow geographic farm!
Connect with Grant Findlay-Shirras on their site at www.Parkbench.com and be sure to find them on social media as well. You can check out their reviews online as well to find out more what other agents think about them too.
YOUR BEST BOOK – Check out Grant’s favorite book at the moment.
“How To Be A Power Connector” by Judy Robinett
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/151138386
USA - https://www.amazon.com/dp/151138386
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