Dave Suico is a Branding Coach for freelancers, the chief brand strategist and CEO of Azequel. He is on a mission to help 1000 SMEs and Startup Businesses become 7-figure enterprises in the Philippines by leveraging the intersection of foundational marketing and strategic branding, so businesses can play the infinite game. He invites you to join him as he explores the common pitfalls preventing startups from transforming their purposeful vision into a profitable brand. His podcast delivers a weekly dose of branding essentials for startups through powerful conversations and digestible branding principles to help you create an impactful business without the anxiety and guesswork. Tune in every Tuesday to The Why Forward, as he covers the most pressing branding questions that keep business owners awake at night and leave them wondering how they can establish their brand. Whether you want your startup brand strategy done right or you want to earn the trust of your target market, create meaningful impact, and ultimately turn your struggling startup into a thriving one, The Why Forward is the right show for you...
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Secret Sauce To Creating An Irresistible Offer
Have you felt like something is missing in your offer that would make it truly irresistible? Dave advises on using Maslow's Hierarchy of Needs to stand out in ecommerce, and create offers that help customers achieve their desired future state now. Create an offer that can help your customers achieve the state they want to be in the future, here.