Before, Behind and Between

New data from Edison Research suggest that audio consumption--that is, transmitted and broadcast audio, like podcasts and radio--might be determined by where a person lives.

The company's newest report suggests a difference in listenership for both podcasts and radio depending on whether the listener is predominantly urban, suburban or rural. And some of the results are surprising...

World Radio Day is celebrated annually on February 13. The original UNESCO proclamation for World Radio Day happened in 2011, and in 2013 the UN General Assembly fully endorsed World Radio Day as an international observance.

This podcast, Before, Behind and Between celebrates World Radio Day 2024 by giving special recognition to radio as a precursor medium to podcasting as well as a form of expression that continues to inspire podcasters around the world...

Any visit to Mexico seems incomplete without a Mariachi experience. It's one of those musical and visual spectacles that seems synonymous with one of the essences of Mexico. In fact, Mariachi has soared in popularity, as evidenced by the annual International Mariachi Festival in Guadalajara which attracts upwards of 500 Mariachi ensembles...

Political leadership contenders seem to grabbing a fair amount of news coverage lately. But what’s often missing in the mix when we look at the contender is the authenticity, the coziness, not only the talent to interact with just about anyone, but the appearance that they really do seem to enjoy it...

If you're a fan of North American football, and you've been hearing the rumours, then you won't be surprised that the XFL and USFL are finalizing the details of a merger. What gets interesting is one of the possible names for a new league -- the United Football League...

The 2023 by-election for Mayor of the City of Toronto featured a whopping 102 candidates (plus a dog). Not only was the by-election triggered by the sudden, unexpected resignation of a well-liked Mayor, the candidates included former and current councillors, a former Member of Parliament, a former chief of police, a former deputy mayor, and a who's who of previously unknown men and women whose promotional budgets for signs and billboards, in some instances, raised at least a few eyebrows...

The recent passing of Gordon Lightfoot evoked tributes the world over. Unlike the passing of many celebrities, however, which tend to be followed by social media posts of an article about the star's death and the obligatory RIP added by the account user, this death seemed to inspire the sharing of stories, personal experiences and feelings. That says a lot about the impact a person can have...

Henley Point is the production and administrative backbone of Before, Behind and Between. This mini episode provides an update on the activities of Henley Point as well as an overview of the work we do: content creation. This episode also serves as our company update for spring 2023, something we send out to our contact list and clients. Which also demonstrates the utility of a podcast as a corporate form of communication.

Content Creation and Promotion is now in its second printing. The book will be available on Amazon in the coming weeks.

This update includes a few adjustments to company names. For example, Facebook is now Meta and Anchor is now Spotify for Podcasters. The updated version also includes new cover art, an improved e-book version, and a new, lower price...

Silent Night. It's been sung by some of the greatest and most classic recording artists. It's been featured in the film, "The Sound of Music". It was famously sung by American President Roosevelt and British Prime Minister Churchill. The United Nations Education, Scientific and Cultural Organization - UNESCO - declared the song an item of intangible world heritage for its role in fostering and sustaining cultural diversity...