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Surprising stories about how the biggest, household name brands affect our lives and culture — for better or worse. Host Charlie Herman finds tales of tragedy, love, strange histories, unintended consequences, and accidental success.More information at www.businessinsider.com/household-name

http://www.businessinsider.com/household-name

Eine durchschnittliche Folge dieses Podcasts dauert 36m. Bisher sind 73 Folge(n) erschienen. Dieser Podcast erscheint wöchentlich.

Gesamtlänge aller Episoden: 1 day 15 hours 44 minutes

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episode 54: Will The Real Mr. Oreo Please Stand Up?


This week, we’re teaming up with the podcast Proof from America’s Test Kitchen to bring you an Oreo story with three delicious parts. First, the longstanding rivalry between two biscuit makers that gave birth to the world’s favorite cookie. Then, one little girl’s brave choice (risking divine punishment!) to taste the famous creme filling. And finally, a full-scale investigation into who really invented that creme filling — and how one “Mr. Oreo” got all the glory...


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 August 5, 2020  38m
 
 

episode 53: An Essential Oils Investigation


Young Living was one of the first major essential oils companies on the market, helping to launch an industry that is worth billions of dollars today. The company is built on the myth of its founder, whose miraculous medical recovery inspired him to devote his life to alternative medicine. But that story isn’t quite what it appears to be, and the people who believe in it sometimes pay a high price...


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 July 29, 2020  41m
 
 

episode 52: The Republic of Samsung


Samsung’s founder, his son, and his grandson turned a vegetable and dried fish shop into a global superpower and a symbol of South Korean success. But their fight to keep the company in the family has also landed it at the center of some of South Korea’s biggest corruption investigations...


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 July 22, 2020  35m
 
 

episode 51: Not All Fun and Board Games


The original Game of Life was about reaching happy old age, not "Millionaire Acres." And Monopoly was invented by an anti-capitalist who wanted to make a point about landowning and economic inequality. How did these games become the versions we play today? This is the story of how two iconic board games, designed to shape American culture, were instead warped by it. Subscribe to Business Insider: read.bi/podcast Sign up for our newsletter: http://newsletter.businessinsider...


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 July 15, 2020  36m
 
 

episode 50: Let’s Talk About Tampax


How do you advertise a product that's taboo? When Tampax became the first commercially-produced tampon in 1933, no one wanted to talk about menstruation. So the company embraced education as advertising. It’s a strategy that grew from door-to-door sales campaigns to middle school sex ed classes across the country today. But what does it mean when corporations lead the conversation about menstruation? And for more information about menstruators: https://www.plannedparenthood...


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 July 8, 2020  37m
 
 

episode 49: Making Nathan’s Famous


Nathan’s Famous turned the hot dog into a symbol of July 4th. But the story of how that happened says a lot more about America than just its love of a good BBQ. It’s immigrants striving for the American dream, hucksters spinning tall tales, underdogs fighting against the odds. The good, the bad, and the ugly of the US stuffed through a meat grinder, bigger and better than Nathan’s ever dreamed.  Subscribe to Business Insider: read...


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 July 1, 2020  36m
 
 

episode 48: The Fight for the McDonald’s Franchise


In 1969, Cleveland’s Black residents boycotted McDonald’s. For weeks, the company’s leadership had been locked in a stalemate with Black activists over who should own and operate the local franchises. It was all part of a bigger movement, whose goal was to build economic power in Black communities through Black-owned businesses...


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 June 24, 2020  33m
 
 

Trailer: BTYB returns on June 24


What happens when businesses try to do more than just sell you things? On June 24, we’re kicking off a new season of stories: about Polaroid confronting racism, Tampax taking on education, and The Game of Life telling you how to live your life. Sign up for our newsletter: http://newsletter.businessinsider.com/join/brought-to-you-by. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


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 June 10, 2020  1m
 
 

INTRODUCING: “Twenty Thousand Hertz” and THX


While we finish up our new season, check out this episode from Twenty Thousand Hertz. It’s a podcast that tells the stories behind the world’s most recognizable sounds. This episode is about THX, that deep, swelling effect you hear right before a movie starts. Turns out, we might never have heard that sound if it weren’t for Star Wars. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


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 May 27, 2020  23m
 
 

BONUS: Where is Hidden Valley Ranch?


In this bonus episode, we open up our customer service lines to answer a burning question from one of our listeners: Is there really a Hidden Valley? And does it have a ranch? See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


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 May 20, 2020  7m