Build with Maggie Crowley

Thinking about a new job? Don't make the mistake of prepping for just the interview: to get the best possible outcome you also need to prep for the negotiation. In this episode, Maggie spoke with Linda Zhang, former Group PM turned founder and the author of an article about how she negotiated, then walked away from, a massive PM offer at Facebook. Linda shares her negotiation strategy, how she prepares, her top advice, and why it is so important to talk openly about topics like pay...

Ever heard that the product manager role is different company to company? One big difference can be identified with one question: is your job as a PM to manage a backlog? In this episode, Maggie talks with Ravi Dev, SVP Product at GoodRx, about the PM role, A/B testing, backlog management, and why none of that is really the job that the best product managers are doing...

In this episode, Maggie shares a cautionary tale about what can happen when you rely on data too much and lose sight of what your customers have to say. This lesson is part of a talk that Maggie is giving at the Women in Product conference this year, so you’ll have to check that out in May to hear the rest!

Like this episode? Hit the subscribe button and leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review. You can also follow Maggie on Twitter @maggiecrowley

Putting together a strategy isn't even half the battle for product leaders. The real challenge is how you put together a plan and actually execute on that strategy. To learn more, Maggie talked with Jon Fan, the VP of Product at Benchling, about how to do strategic planning well. They get into how to treat your planning process like a product, stack ranking, and why there might never be a "right" answer...

It's easy to forget that building really great products is a team sport: the best product managers know how to work with their engineering and design counterparts to move their businesses forward. In this episode, Ravneet Uberoi, a Group PM at Box, joins Maggie to share her advice on how to build strong relationships with engineering plus the best career advice she's ever heard...

Think that the secret to prioritization is a better formula for weighing features against each other? Think again! According to Maggie, prioritization cannot be done with a formula. Instead, it starts and ends with the why. Looking for a quick framework for how to set yourself and your team up for better prioritization? This episode is for you.

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So you got a PM job, now what? What does success look like in product management? To answer that question, Maggie sat down with Jackie Bavaro, former Head of Product for Asana and author of Cracking the PM Interview, about her new book: Cracking the PM Career. While the specifics are unique to each company, Jackie outlines all the key skills PMs of all levels need to be successful...

Everyone knows they should "be data driven" but it turns out that just looking at metrics isn't enough. In this episode, Maggie talks with Derek Steer, Co-founder and CEO of Mode, about what it actually means to be data driven. It turns out that the real work is actually all about asking the right questions and sharing analyses, not just sharing dashboards. Check out the SQL tutorial here: https://mode...

A new year means a chance to reflect and learn from the year before. So in this episode Maggie looks back at what she learned in her day job and over the past year of Build and shares the five lessons she is committed to bringing into 2021. Like this episode? Leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review, hit the subscribe button, and share the pod with your friends! You can also connect with Maggie on Twitter @maggiecrowley

In this special crossover episode, Maggie is joined by Matt Bilotti (host of Growth) and Sean Lane (host of Operations) to take you behind the scenes of Drift’s podcast program. You’ll learn how the hosts prepare for new episodes, the biggest lessons they’ve learned after recording 50+ episodes each, the best piece of advice they’ve received from their guests, and what listeners can expect in 2021...